Yugioh
MaybeAn estimated 0.4% of orders come back. But the top 5 brands take 100% of clicks, so Yugioh is a Maybe.
- Flapen Score
- 52 / 100Top 24% of 1,773 Toys & Games niches · +8 vs the category median of 4452
- Market size
- £419K/yr735K searches / yr
- 90-day growth
- -3.1%search demand this quarter
- Competition
- 46%top-5 click share · 3 brands · 121 sellers
Flapen Score
Yugioh against its category
The dotted line is the Toys & Games average. Past it, Yugioh is stronger. Inside it, weaker.
Market
The Yugioh market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Yugioh 735K times last year and spent an estimated £419K. All 3 brands take every click. Demand peaks in Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 735K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £419K a year.
- Searches, last 12 months
- 735K
- Growth, 90 days vs prior 90
- -3.1%
- Conversion, latest week
- 2.3%
- Market size, estimated
- £419Ka year
- Peak month
- December1.8× the quietest month
- Top search term
- yugioh301K searches a year
02 · Price
A sale here is worth £25.34.
Listings sell for £25.34 on average, from £3.29 to £107.05. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £25.34 that is £6K to £13K a year per listing.
- Average price
- £25.34inside the $15 to $100 sweet spot
- Price range
- £3.29–£107.05
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £6K–£13K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
18% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.4% of listings are out of stock. The average listing ranks #251 within Games & Accessories. It carries 294 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 18%
- Prime listings
- 97%
- Out of stock, average day
- 3.4%
- Average rank
- #251in Games & Accessories
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 294per listing
- Listings tracked
- 33
04 · Newcomers
7 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 11
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Yugioh products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Yu-Gi-Oh! Legendary Modern Decks 2026 (English version)
- Price
- £21.36
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 8mo ago

YU-GI-OH! Legendary Collection: 25th Anniversary Edition
- Price
- £41.36
- Rating
- 4.7/5
- Reviews
- 482
- Age
- 3y ago

Yu-Gi-Oh! Retro Pack 2 Reprint 3-Pack Booster
- Price
- £10.24
- Rating
- 4.5/5
- Reviews
- 38
- Age
- 1y ago

Yu-Gi-Oh! 2025 Mega Pack Tin
- Price
- £17.62
- Rating
- 4.8/5
- Reviews
- 63
- Age
- 1y ago

Yugioh Cards Lot of 40 Commons 10 Rares & 5 Holos No Duplicates
- Price
- £4.03
- Rating
- 4.4/5
- Reviews
- 3,985
- Age
- 12y ago
Trending
estimated 90-day click momentum
Yu-Gi-Oh! Chaos Origins 3-Pack Booster (English Version)
- Price
- £9.85
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 6mo ago

Yu-Gi-Oh! Chaos Origins Display (24) (English Version)
- Price
- £55.78
- Rating
- 4.0/5
- Reviews
- 3
- Age
- 6mo ago

Yu-Gi-Oh! Legendary Modern Decks 2026 (English version)
- Price
- £21.36
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 8mo ago

Yu-Gi-Oh! Alliance Insight 3- Pack Booster
- Price
- £6.36
- Rating
- 4.7/5
- Reviews
- 18
- Age
- 1y ago

YU-GI-OH! Legendary Collection: 25th Anniversary Edition
- Price
- £41.36
- Rating
- 4.7/5
- Reviews
- 482
- Age
- 3y ago
Newest
by launch date
Yu-Gi-Oh! Chaos Origins Display (24) (English Version)
- Price
- £55.78
- Rating
- 4.0/5
- Reviews
- 3
- Age
- 6mo ago

Yu-Gi-Oh! Chaos Origins 3-Pack Booster (English Version)
- Price
- £9.85
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 6mo ago

Yu-Gi-Oh! Legendary Modern Decks 2026 (English version)
- Price
- £21.36
- Rating
- 4.6/5
- Reviews
- 19
- Age
- 8mo ago

Yu-Gi-Oh! Maze of Muertos Display (24) (English version)
- Price
- £49.55
- Rating
- 4.1/5
- Reviews
- 8
- Age
- 8mo ago

Yu-Gi-Oh! Maze of Muertos 3-Pack Booster (English version)
- Price
- £9.95
- Rating
- 4.7/5
- Reviews
- 10
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
3 falling
Sellers
121
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 89%
Open market
0%
- Yu-Gi-Oh!92%
- Konami7%
- DelTex1%
- Open — no brand owns it (0%)
Demand
Yugioh search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.8×
Search terms
Top Yugioh search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- yugioh301K/yr
- yugioh cards101K/yr
- yu gi oh79K/yr
- yu-gi-oh!78K/yr
- yugioh booster box59K/yr
- yu gi oh cards37K/yr
- yu-gi-oh29K/yr
- yu gi oh booster box13K/yr
- yugioh booster packs7K/yr
- yugioh tin8K/yr
Reviews and returns
What reviews say buyers love and hate about Yugioh
We read the reviews and the return reasons for every product selling here.
“Innacurate description”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Yugioh questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









