Wolverine Figure
brand-locked demand (top 5 brands take 98% of clicks) — Wolverine Figure doesn't clear our bar today.
Flapen Score
Is Wolverine Figure profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Wolverine Figure is a £84K/yr Amazon United Kingdom market (140K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 44/100.
Wolverine Figure: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved +32.6% over the last 90 days and 2.7% of searches end in a purchase.
£84K
revenue / yr
Who owns the niche?
The top 5 brands hold 98% of demand, so 2% of the market is open.
2%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 15 products
Top Wolverine Figure products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Marvel Legends Series Wolverine Marvel Studios Deadpool & Wolverine Movie Collectible 6-Inch Action Figure Gift
- Price
- £19.11
- Rating
- 4.8/5
- Reviews
- 958
- Age
- 7mo ago

Marvel Legends Series Wolverine (Brown Suit) Marvel Studios Deadpool & Wolverine Movie Collectible 6-Inch Action Figure Gift
- Price
- £19.16
- Rating
- 4.8/5
- Reviews
- 958
- Age
- 7mo ago

Marvel xmen legends X-Men Wolverine 30-cm-scale Titan Hero Series Action Figure X-Men Toys Super Hero Toys Ages 4 and Up
- Price
- £9.57
- Rating
- 4.7/5
- Reviews
- 1,822
- Age
- 3y ago

Marvel Legends Series Wolverine Comics Action Figure Black
- Price
- £16.29
- Rating
- 4.7/5
- Reviews
- 2,705
- Age
- 1y ago

HiPlay ZD Toys Wolverine Movie Edition 1/10 Scale Collectible Action Figures Full Set
- Price
- £31.57
- Rating
- 4.4/5
- Reviews
- 137
- Age
- 1y ago
Trending
90-day click momentum
Marvel Legends Series Wolverine (Brown Suit) Marvel Studios Deadpool & Wolverine Movie Collectible 6-Inch Action Figure Gift
- Price
- £19.16
- Rating
- 4.8/5
- Reviews
- 958
- Age
- 7mo ago

Marvel Legends Series Wolverine Marvel Studios Deadpool & Wolverine Movie Collectible 6-Inch Action Figure Gift
- Price
- £19.11
- Rating
- 4.8/5
- Reviews
- 958
- Age
- 7mo ago

MixMashers Marvel Wolverine Custom Avengers Mix-And-Match Action Figure & Accessories 12-cm-scale (5 inch) Super Hero Toys for Children Ages 4+
- Price
- £6.03
- Rating
- 4.6/5
- Reviews
- 78
- Age
- 8mo ago

Marvel Legends Series Wolverine (WWII Logan) X-Men Comics Action Figure Military Green and Brown
- Price
- £19.48
- Rating
- 4.7/5
- Reviews
- 1,552
- Age
- 9mo ago

Funko POP! Marvel: Deadpool & Wolverine - Wolverine - Collectable Vinyl Figure - Gift Idea - Official Merchandise - Toys for Kids & Adults - Movies Fans - Model Figure for Collectors and Display
- Price
- £8.26
- Rating
- 4.8/5
- Reviews
- 1,777
- Age
- 2y ago
Newest
by launch date
Marvel Legends Series Wolverine Marvel Studios Deadpool & Wolverine Movie Collectible 6-Inch Action Figure Gift
- Price
- £19.11
- Rating
- 4.8/5
- Reviews
- 958
- Age
- 7mo ago

Marvel Legends Series Wolverine (Brown Suit) Marvel Studios Deadpool & Wolverine Movie Collectible 6-Inch Action Figure Gift
- Price
- £19.16
- Rating
- 4.8/5
- Reviews
- 958
- Age
- 7mo ago

MixMashers Marvel Wolverine Custom Avengers Mix-And-Match Action Figure & Accessories 12-cm-scale (5 inch) Super Hero Toys for Children Ages 4+
- Price
- £6.03
- Rating
- 4.6/5
- Reviews
- 78
- Age
- 8mo ago

Marvel Legends Series Wolverine (WWII Logan) X-Men Comics Action Figure Military Green and Brown
- Price
- £19.48
- Rating
- 4.7/5
- Reviews
- 1,552
- Age
- 9mo ago

Marvel Legends Series Wolverine Premium Roleplay Mask Yellow
- Price
- £73.50
- Rating
- 4.8/5
- Reviews
- 433
- Age
- 11mo ago
Competition: brands, sellers & click share
The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.
Brands
6 falling
Sellers
105
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
68%
Top 20: 100%
Open market
0%
- Marvel83%
- HiPlay6%
- Driflo4%
- Funko3%
- MARVEL THE AVENGERS2%
- Bemodst2%
Wolverine Figure demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.3×
Top Wolverine Figure search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- wolverine78K/yr
- wolverine figure55K/yr
- wolverine action figure7K/yr
What reviews say buyers love and hate about Wolverine Figure
What buyers mention most, as a share of all reviews.
What buyers love
87% of reviews“Well Made, Detailed And Excellent Craftsmanship At A Reasonable Price”
“My son and a cousin of his have enjoyed playing with these”
“Good usual quality collectible”
“As described”
“Excellent value”
What buyers complain about
77% of reviews“it was cheap”
“Does not stand up”
“Deadpool's feet came off on the same day”
“This action figure is smaller than I anticipated”
“my only gripe was that the left hand was unable to move”
Wolverine Figure return rate & reasons
Why buyers send it back, as a share of all return requests.
1.1%
Return rate
33%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Wolverine Figure questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









