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Wicked Monopoly

Fail

Demand is soft, at -71.2% this quarter, so Wicked Monopoly is a Fail.

Flapen Score
34
34 / 100
Ranks 1,428 of 1,773 Toys & Games niches · −10 vs the category median of 44
Market size
£114K/yr32K searches / yr
90-day growth
-71.2%search demand this quarter
Competition
100%top-5 click share · 2 brands · 20 sellers

Flapen Score

Wicked Monopoly against its category

The dotted line is the Toys & Games average. Past it, Wicked Monopoly is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wicked Monopoly market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wicked Monopoly 32K times last year and spent an estimated £114K. All 2 brands take every click. Flapen scores it 34 out of 100, a Fail.

01 · Demand

15.4% of searches ended in a purchase last week.

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.4% of those searches ended in a purchase. Searches in the last 90 days moved -71.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £114K a year.

Searches, last 12 months
32K
Growth, 90 days vs prior 90
-71.2%
Conversion, latest week
15.4%
Market size, estimated
£114Ka year
Top search term
wicked monopoly23K searches a year

02 · Price

A sale here is worth £23.23.

Listings sell for £23.23 on average, from £18.38 to £27.51. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 250 to 500 of them. At £23.23 that is £6K to £12K a year per listing.

Average price
£23.23inside the $15 to $100 sweet spot
Price range
£18.38–£27.51
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
250–500
Revenue per listing a year
£6K–£12K
Returns
3.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,667 within Games & Accessories. It carries 616 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#2,667in Games & Accessories
Average rating
4.67 starsAmazon United Kingdom average 4.36 stars
Average reviews
616per listing
Listings tracked
3

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
22 months

Products

Top Wicked Monopoly products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£28K£57K£85K£114K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 flat

Sellers

20

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Monopoly93%
  • Spin Master Games7%
  • Open — no brand owns it (0%)

Demand

Wicked Monopoly search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26Prime Day '26DecJanFebMarAprMayJunJul

Peak months: Jan, Dec · busiest ÷ quietest = 54.2× · 8 of 12 months tracked

Search terms

Top Wicked Monopoly search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wicked monopoly23K/yr
  • monopoly wicked3K/yr
  • wicked monopoly board game6K/yr

Reviews and returns

What reviews say buyers love and hate about Wicked Monopoly

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Gifting Purpose100%−0.22

Disappointing Easter Sunday gift

Love

Quality-Overall75%+4.90

Very good quality

Great quality highly recommend

Gifting Purpose25%−0.22

I managed to get this as a little present for my wife when she got back off holiday she loves it

Return

3.0% Return rate 0% Fixable by listing

Scratch Resistance50%▁▁▁▁▁█
Quality-Overall50%▁▁█▁▁▁

FAQ

Common Wicked Monopoly questions

Answered from the same tracked data.