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Wicked Care Bears

Fail

The top 5 brands take 100% of clicks, so Wicked Care Bears is a Fail.

Flapen Score
33
33 / 100
Ranks 1,488 of 1,773 Toys & Games niches · −11 vs the category median of 44
Market size
£52K/yr99K searches / yr
90-day growth
-44.8%search demand this quarter
Competition
67%top-5 click share · 2 brands · 31 sellers

Flapen Score

Wicked Care Bears against its category

The dotted line is the Toys & Games average. Past it, Wicked Care Bears is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wicked Care Bears market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wicked Care Bears 99K times last year and spent an estimated £52K. All 2 brands take every click. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 99K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -44.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months
99K
Growth, 90 days vs prior 90
-44.8%
Conversion, latest week
3.8%
Market size, estimated
£52Ka year
Top search term
wicked care bears60K searches a year

02 · Price

A sale here is worth £13.79.

Listings sell for £13.79 on average, from £9.84 to £29.03. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 500 to 750 of them. At £13.79 that is £7K to £10K a year per listing.

Average price
£13.79under the $15 to $100 sweet spot
Price range
£9.84–£29.03
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
500–750
Revenue per listing a year
£7K–£10K
Returns
1.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

25% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,276 within Soft Toys. It carries 296 reviews at 4.85 stars, so a new listing needs social proof before a better product.

Sponsored listings
25%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#1,276in Soft Toys
Average rating
4.85 starsAmazon United Kingdom average 4.36 stars
Average reviews
296per listing
Listings tracked
12

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
17 months

Products

Top Wicked Care Bears products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 67% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£10K£16K£21K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 flat

Sellers

31

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

67%

Top 20: 100%

Open market

0%

  • Care Bears92%
  • Basic Fun8%

Demand

Wicked Care Bears search demand

Weekly searches over the year. Pick a range.

1K750Spike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Wicked Care Bears search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • wicked care bears60K/yr
  • care bears wicked13K/yr
  • care bear wicked5K/yr
  • wicked care bear7K/yr
  • glinda care bear4K/yr
  • wicked care bears plush 2 pack5K/yr
  • care bears x wicked4K/yr

Reviews and returns

What reviews say buyers love and hate about Wicked Care Bears

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
50%of negative reviews mention “Size-Overall”
1.0%of orders come back
“22cm was too unfortunately”
A buyer, on “Size-Overall”50% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Wicked Care Bears questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data