werewolf game
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great10.0%search→purchase rate — share of searches ending in a sale
Avg price
Okay£11.52avg listing price — sweet spot $15–$100
Review moat
Okay3,111avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad£82K£82K/yr · 71K searches
Growth
Bad-35.9%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£9.16–£14.24cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, werewolf game is a £82K/yr Amazon United Kingdom market (71K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 29/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
werewolf game market data
- Units sold / yr
- 5K–6K
- avg 500–750/product
- Revenue / yr
- £58K–£69K
- units × avg price
- Conversion rate
- 10.0%
- Avg BSR
- #460
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 25%
- Out of stock
- 0.0%
- Avg brand age
- 63 months
- Avg seller age
- 188 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 falling
Sellers
17
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Bezier Games31%
- APOSTROPHE Games25%
- Asmodee24%
- Stellar Factory20%
Demand & seasonality
Weekly Amazon search volume, last 102 weeks — -35.9% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 6.8×
Top werewolf game search terms
- werewolf game50K/yr
- werewolf card game11K/yr
- wolf game3K/yr
- werewolves game4K/yr
- werewolf board game3K/yr
Top werewolf game products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Bézier Games | One Night Ultimate Werewolf | Board Game | Ages 8+ | 3-10 Players | 10 Minutes Playing Time
Bezier Games£14.244.6★8,669 rev
Werewolf The Party Game Bluff and Deception Card Game for Adults and Teens
APOSTROPHE Games£12.134.6★690 rev
Zygomatic | Werewolves of Millers Hollow | Party Card Game | 8-18 Players | Ages 10+| 30-40 Minute Playing Time
Asmodee£9.164.7★530 rev
Stellar Factory Werewolf: A Party Game for Devious People
Stellar Factory£10.544.5★2,555 rev
Newest
by launch dateZygomatic | Werewolves of Millers Hollow | Party Card Game | 8-18 Players | Ages 10+| 30-40 Minute Playing Time
Asmodee£9.16530 rev
Stellar Factory Werewolf: A Party Game for Devious People
Stellar Factory£10.542,555 rev
Werewolf The Party Game Bluff and Deception Card Game for Adults and Teens
APOSTROPHE Games£12.13690 rev
Bézier Games | One Night Ultimate Werewolf | Board Game | Ages 8+ | 3-10 Players | 10 Minutes Playing Time
Bezier Games£14.248,669 rev
Trending
90-day click momentumZygomatic | Werewolves of Millers Hollow | Party Card Game | 8-18 Players | Ages 10+| 30-40 Minute Playing Time
Asmodee£9.164.7★
Werewolf The Party Game Bluff and Deception Card Game for Adults and Teens
APOSTROPHE Games£12.134.6★
Bézier Games | One Night Ultimate Werewolf | Board Game | Ages 8+ | 3-10 Players | 10 Minutes Playing Time
Bezier Games£14.244.6★
Stellar Factory Werewolf: A Party Game for Devious People
Stellar Factory£10.544.5★
What buyers say about werewolf game
What buyers praise and complain about, mined from review topics.What buyers love
“Fun all round”
“Great gift”
“Good quality, value for money, fast delivery”
“Entertaining and easy to follow instructions”
“From start to finish, the energy in the room was incredible, full of laughter, suspense, and lots of friendly accusations”
“Easy to use”
Top return reasons
Common questions
- Is werewolf game profitable to sell on Amazon United Kingdom?
- The niche generates £82K/yr across 4 tracked products. 90-day search growth is -35.9%. Flapen's verdict: Skip it (29/100).
- How competitive is the werewolf game niche?
- 4 brands and 17 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- When does demand for werewolf game peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 6.8× the quietest.
- What does it cost to enter the werewolf game niche?
- Listings span £9.16–£14.24; the average listing price is £11.52 (sweet spot $15–$100). The average incumbent carries 3,111 reviews — the moat a new listing must climb.