wednesday addams dress kids
Skip itSoft demand (-88.9% this quarter) — this niche doesn't clear our bar today.
Review moat
Great125.27avg incumbent reviews — the moat a new listing must climb
Avg price
Great£17.71avg listing price — sweet spot $15–$100
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Brand share
Good65%top-5 brand share — brands hold most of the demand
Price range
Good£7.25–£29.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Market size
Bad£87K£87K/yr · 611K searches
Returns
Bad5.8%return rate — above 5% kills the launch gate
Conversion
Bad0.8%search→purchase rate — share of searches ending in a sale
Growth
Bad-88.9%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, wednesday addams dress kids is a £87K/yr Amazon United Kingdom market (611K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 42/100.
Data updated Jul 29, 2026 · scored weekly · How we score niches
wednesday addams dress kids market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- £106K–£142K
- units × avg price
- Conversion rate
- 0.8%
- Avg BSR
- #2,641
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 68%
- Out of stock
- 19.8%
- Avg brand age
- 37 months
- Avg seller age
- 190 days
Competition & brand share
The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.Brands
23 rising
Sellers
58
Top-5 brand share
65%
Top 20: 99%
Top-5 click share
42%
Top 20: 85%
Open market
29%
- Berich36%
- Kavoc8%
- LVCBL8%
- LUYANA7%
- Carreuty6%
- A2Z 4 Kids5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -88.9% search growth over the last 90 days.Peak months: Sep, Oct, Nov · busiest ÷ quietest = 179.1×
Top wednesday addams dress kids search terms
- wednesday addams costume351K/yr
- wednesday costume41K/yr
- wednesday dress11K/yr
- wednesday addams dress14K/yr
- wednesday costume kids25K/yr
- wednesday addams fancy dress20K/yr
- wednesday addams costume kids57K/yr
- wednesday adams costume13K/yr
- wednesday addams costume child15K/yr
- wednesday outfit8K/yr
Top wednesday addams dress kids products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Berich Girls Black Costume Kids Gothic School Black Outfit 5-6 Years 130
Berich£18.404.4★238 rev
Berich Girls Black Dress Princess Black Dress up Costumes 5-6 Years 130
Berich£16.114.2★68 rev
LVCBL Fashion Halloween Carnival Dress Wednesday Addams Costume Women Stretchy Long Cocktail Mermaid Prom L Black
LVCBL£14.854.4★250 rev
Kavoc 4Pack Halloween Role Play Set Include Black Twins Braided Wig Socks Black Dress for Cosplay Party Supplies (10-12Years Old)
Kavoc£14.264.3★10 rev
Berich Princess Black Costume Kids Dress up Black Fancy Dress 7-8 Years 140
Berich£18.894.4★238 rev
Newest
by launch date
Dacnod Gothic Black Dress Black Princess Costume Dress Girls Gothic School Fancy Dress with Accessories for Carnival Halloween Cosplay Party
Dacnod£17.072 rev
YAEGIMHT 5PCS Black Gothic Princess Costume Set for Girls Kids Fancy Dress Outfit with Skirt Wig Socks Necklace & Bag for Halloween Party Cosplay (140)
YAEGIMHT£10.081 rev
A2Z 4 Kids Girls Long Sleeve Peter Pan Collar Swing Dress Gothic Style Black Dress - Swing Dress 673 Black 5-6
A2Z 4 Kids£7.612 rev
8pc Gothic School Girl Halloween Costume Kids with Gothic Dress and Belt Kids Black Plaited Wig Black Gloves Knee High Socks and Fancy Dress Jewellery - Halloween Costumes for Girls (7-9 Years)
Moonlight Fright£25.5163 rev
Kitimi Wednesday Costume Women Black Dress Girls Costume Family with Hand Knee Socks for Carnival Halloween Cosplay Party
Kitimi£29.3310 rev
Trending
90-day click momentum
Beejirm Wednessday Costume Kids Black costume Girls Dress for Kids Black Costumes Carnival costumes Girls Party Dresses 4-13 Years
Beejirm£22.824.4★
Dacnod Gothic Black Dress Black Princess Costume Dress Girls Gothic School Fancy Dress with Accessories for Carnival Halloween Cosplay Party
Dacnod£17.075.0★
LVCBL Fashion Halloween Carnival Dress Wednesday Addams Costume Women Stretchy Long Cocktail Mermaid Prom L Black
LVCBL£14.854.4★
LUYANA Halloween Costumes Women Peter Pan Collar Skater Casual Dress XL
LUYANA£18.064.6★
YAEGIMHT 5PCS Black Gothic Princess Costume Set for Girls Kids Fancy Dress Outfit with Skirt Wig Socks Necklace & Bag for Halloween Party Cosplay (140)
YAEGIMHT£10.084.0★
What buyers say about wednesday addams dress kids
What buyers praise and complain about, mined from review topics.What buyers love
“Its a good quality costume”
“The material is very simple”
“The sizing was accurate, which made ordering easy and stress-free”
“good accessories”
“Soft not scratchy”
“the stitching is surprisingly good”
“Definitely great value for money”
“very comfortable for my child to wear”
“the skirt has a nice shape without being overly puffy”
“with enough stretch to move comfortably”
What buyers complain about
“The belt is too big for a child”
“Very poor quality”
“Paid 23 £ for this”
“Very hard to recommend”
“the fabric started tearing almost immediately”
“The stitching came apart”
Top return reasons
Common questions
- Is wednesday addams dress kids profitable to sell on Amazon United Kingdom?
- The niche generates £87K/yr across 41 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -88.9%. Flapen's verdict: Skip it (42/100).
- How competitive is the wednesday addams dress kids niche?
- 23 brands and 58 sellers compete. The top 5 products take 42% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in wednesday addams dress kids?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Value For Money. The return rate is 5.8% — above our launch gate.
- When does demand for wednesday addams dress kids peak?
- Demand peaks in Sep–Oct–Nov; the busiest month runs 179.1× the quietest.
- What does it cost to enter the wednesday addams dress kids niche?
- Listings span £7.25–£29.33; the average listing price is £17.71 (sweet spot $15–$100). The average incumbent carries 125 reviews — the moat a new listing must climb.