Water Table

Shoppers searched for this 873K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +118.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £472K a year.

Searches, last 12 months

873K

Growth, 90 days vs prior 90

+118.3%

Conversion, latest week

1.4%

Market size, estimated

£472Ka year

Peak month

May14.3× the quietest month

Top search term

water table192K searches a year

Listings sell for £38.08 on average, from £9.96 to £166.36. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £38.08 that is £4K to £10K a year per listing.

Average price

£38.08inside the $15 to $100 sweet spot

Price range

£9.96–£166.36

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

£4K–£10K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

92% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 12.6% of listings are out of stock. The average listing ranks #54 within Kitchen & Food Toys. It carries 673 reviews at 3.78 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

75%

Out of stock, average day

12.6%

Average rank

#54in Kitchen & Food Toys

Average rating

3.78 starsAmazon United Kingdom average 4.36 stars

Average reviews

673per listing

Listings tracked

75

44 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

44

Successful launches

12Amazon's first-year sales bar

Average brand age

35 months