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Water Hammock

Pass

Water Hammock scores 66 out of 100, a Pass. Shoppers spend an estimated $19K a year here, search demand grew +705.3% this quarter, and an estimated 0.6% of orders come back.

Filters Trending
Flapen Score
66
66 / 100
Top 3% of 1,773 Toys & Games niches · +22 vs the category median of 44
Market size
£19K/yr25K searches / yr
90-day growth
+705.3%search demand this quarter
Competition
40%top-5 click share · 25 brands · 51 sellers

Flapen Score

Water Hammock against its category

The dotted line is the Toys & Games average. Past it, Water Hammock is stronger. Inside it, weaker.

66Pass
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Water Hammock market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Water Hammock 25K times last year and spent an estimated £19K. The top 5 brands take 63% of clicks. Demand peaks in May–Jun–Jul–Aug–Sep. Flapen scores it 66 out of 100, a Pass.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 25K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +705.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £19K a year.

Searches, last 12 months
25K
Growth, 90 days vs prior 90
+705.3%
Conversion, latest week
5.9%
Market size, estimated
£19Ka year
Peak month
August14.1× the quietest month
Top search term
floating chairs for pools9K searches a year

02 · Price

A sale here is worth £12.87.

Listings sell for £12.87 on average, from £7.89 to £22.97. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £12.87 that is £0 to £1K a year per listing.

Average price
£12.87under the $15 to $100 sweet spot
Price range
£7.89–£22.97
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 4.1% of listings are out of stock. The average listing ranks #47 within Sports Toys & Outdoor. It carries 1,417 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
97%
Out of stock, average day
4.1%
Average rank
#47in Sports Toys & Outdoor
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,417per listing
Listings tracked
37

04 · Newcomers

6 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
6Amazon's first-year sales bar
Average brand age
21 months

Products

Top Water Hammock products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 30, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 40% of clicks. Leaders hold, but buyers still shop past them.

£0£764£2K£2K£3K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 falling

Sellers

51

Est. top-5 brand share

63%

Top 20: 96%

Est. top-5 click share

40%

Top 20: 80%

Open market

33%

  • Sloosh28%
  • Alintor16%
  • Wudyfei8%
  • Luarkyeer7%
  • Jsdoin5%
  • Dusor4%

Demand

Water Hammock search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug, Sep · busiest ÷ quietest = 14.1×

Search terms

Top Water Hammock search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • floating chairs for pools9K/yr
  • pool chairs7K/yr
  • water hammock for adults4K/yr
  • inflatable hammock for pool4K/yr
  • floating hammock for pool2K/yr

Reviews and returns

What reviews say buyers love and hate about Water Hammock

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Inflation/Deflation”
17%of negative reviews mention “Inflation/Deflation”
0.6%of orders come back
“Keeps deflating”
A buyer, on “Inflation/Deflation”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Water Hammock questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data