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Waboba Ball

Fail

The top 5 brands take 100% of clicks, so Waboba Ball is a Fail.

Filters Trending
Flapen Score
49
49 / 100
Top 32% of 1,773 Toys & Games niches · +5 vs the category median of 44
Market size
£40K/yr35K searches / yr
90-day growth
+257.2%search demand this quarter
Competition
72%top-5 click share · 2 brands · 16 sellers

Flapen Score

Waboba Ball against its category

The dotted line is the Toys & Games average. Past it, Waboba Ball is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Waboba Ball market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Waboba Ball 35K times last year and spent an estimated £40K. All 2 brands take every click. Flapen scores it 49 out of 100, a Fail.

01 · Demand

13.6% of searches ended in a purchase last week.

Shoppers searched for this 35K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.6% of those searches ended in a purchase. Searches in the last 90 days moved +257.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £40K a year.

Searches, last 12 months
35K
Growth, 90 days vs prior 90
+257.2%
Conversion, latest week
13.6%
Market size, estimated
£40Ka year
Top search term
waboba ball27K searches a year

02 · Price

A sale here is worth £8.29.

Listings sell for £8.29 on average, from £6.37 to £15.54. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £8.29 that is £2K to £4K a year per listing.

Average price
£8.29under the $15 to $100 sweet spot
Price range
£6.37–£15.54
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #53 within Sports Toys & Outdoor. It carries 676 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
90%
Out of stock, average day
2.1%
Average rank
#53in Sports Toys & Outdoor
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
676per listing
Listings tracked
10

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Waboba Ball products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

£0£4K£8K£12K£16K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 falling

Sellers

16

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

0%

  • Waboba95%
  • AIBAOBAO5%

Demand

Waboba Ball search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KHoliday '25Spike '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Jun, Jul · busiest ÷ quietest = 8.2× · 11 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Waboba Ball

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall38%−0.15

quite small, I thought it would be bigger

Its actually twice the size of a golf ball

Advertised Vs Actual Product25%−0.16

The photo on the listing is completely misleading

Love

Fun/Entertainment Experience69%+4.20

Great fun

Fun ball

Great fun for the kids

Quality-Overall6%+0.16

Great product

Color6%+0.16

Good colour when trying to spot against the blue pool tiles

Efficiency3%+0.08

works perfectly well

Soft Feel3%

Soft and squishy

Return

0.3% Return rate 70% Fixable by listing

Size-Overall70%████▇▆

quite small, I thought it would be bigger

Its actually twice the size of a golf ball

Stitch/Finish/Polish8%▁▁▁▁▁█
Gifting Purpose8%▁▁▁▁▁█
Material Quality5%▁▁▁▁█▁
Weight Heavy4%

FAQ

Common Waboba Ball questions

Answered from the same tracked data.