Volcano Kit for Kids
FailDemand is soft, at -47.6% this quarter, so Volcano Kit for Kids is a Fail.
- Flapen Score
- 33 / 100Ranks 1,488 of 1,773 Toys & Games niches · −11 vs the category median of 4433
- Market size
- £16K/yr41K searches / yr
- 90-day growth
- -47.6%search demand this quarter
- Competition
- 80%top-5 click share · 7 brands · 51 sellers
Flapen Score
Volcano Kit for Kids against its category
The dotted line is the Toys & Games average. Past it, Volcano Kit for Kids is stronger. Inside it, weaker.
Market
The Volcano Kit for Kids market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Volcano Kit for Kids 41K times last year and spent an estimated £16K. The top 5 brands take 95% of clicks. Demand peaks in Feb–Nov–Dec. Flapen scores it 33 out of 100, a Fail.
01 · Demand
3.3% of searches ended in a purchase last week.
Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -47.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £16K a year.
- Searches, last 12 months
- 41K
- Growth, 90 days vs prior 90
- -47.6%
- Conversion, latest week
- 3.3%
- Market size, estimated
- £16Ka year
- Peak month
- December3.7× the quietest month
- Top search term
- volcano kit for kids34K searches a year
02 · Price
A sale here is worth £11.96.
Listings sell for £11.96 on average, from £6.19 to £23.04. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £11.96 that is £1K to £3K a year per listing.
- Average price
- £11.96under the $15 to $100 sweet spot
- Price range
- £6.19–£23.04
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 15.9% of listings are out of stock. The average listing ranks #225 within Learning & Education. It carries 865 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 92%
- Out of stock, average day
- 15.9%
- Average rank
- #225in Learning & Education
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 865per listing
- Listings tracked
- 12
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Volcano Kit for Kids products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
UNGLINGA Erupting Volcano Science Kit for Kids Gemstone Digging Volcano
- Price
- £11.86
- Rating
- 4.5/5
- Reviews
- 112
- Age
- 2y ago

GALT Violent Volcano Horrible Science Kit Make Your Own Erupting Volcano
- Price
- £6.19
- Rating
- 4.3/5
- Reviews
- 695
- Age
- 16y ago

Learning Resources Fizzy Volcano Preschool Science Lab Set Ages 4+ Fizzy Foamy Reactions Chemistry Experiments for Kids STEM Toys for Kids 13 Pieces
- Price
- £15.16
- Rating
- 4.6/5
- Reviews
- 628
- Age
- 3y ago

NATIONAL GEOGRAPHIC Earth Science Kit 100+ Science Experiments & Activities for Kids Crystal Growing Volcano Science Kit Rock Collection STEM Project Toy for Boys & Girls
- Price
- £23.04
- Rating
- 4.4/5
- Reviews
- 119
- Age
- 9mo ago

UNGLINGA 50+ Science Lab Experiments Kit for Kids STEM Scientist Toys
- Price
- £13.13
- Rating
- 4.6/5
- Reviews
- 1,689
- Age
- 3y ago
Trending
90-day click momentum
UNGLINGA Science Kits with 50 Experiments for Kids Chemistry Set
- Price
- £8.30
- Rating
- 4.3/5
- Reviews
- 17
- Age
- 4mo ago

NATIONAL GEOGRAPHIC Earth Science Kit 100+ Science Experiments & Activities for Kids Crystal Growing Volcano Science Kit Rock Collection STEM Project Toy for Boys & Girls
- Price
- £23.04
- Rating
- 4.4/5
- Reviews
- 119
- Age
- 9mo ago

BenBen 60+ Science Experiments for Kids Age 6 7 8 9 10 Fun Science Kits
- Price
- £14.40
- Rating
- 4.3/5
- Reviews
- 111
- Age
- 11mo ago

GALT Explosive Experiments Horrible Science Kit with 8 Fun Experiments
- Price
- £11.51
- Rating
- 4.5/5
- Reviews
- 5,141
- Age
- 22y ago

Science4You Rainbow Volcano - Volcano Kit for Kids Rainbow Lab + 12 Science Experiments STEM Science Toys & Gifts for 8+ Year Olds
- Price
- £10.31
- Rating
- 3.9/5
- Reviews
- 37
- Age
- 2y ago
Newest
by launch date
UNGLINGA Science Kits with 50 Experiments for Kids Chemistry Set
- Price
- £8.30
- Rating
- 4.3/5
- Reviews
- 17
- Age
- 4mo ago

NATIONAL GEOGRAPHIC Earth Science Kit 100+ Science Experiments & Activities for Kids Crystal Growing Volcano Science Kit Rock Collection STEM Project Toy for Boys & Girls
- Price
- £23.04
- Rating
- 4.4/5
- Reviews
- 119
- Age
- 9mo ago

BenBen 60+ Science Experiments for Kids Age 6 7 8 9 10 Fun Science Kits
- Price
- £14.40
- Rating
- 4.3/5
- Reviews
- 111
- Age
- 11mo ago

UNGLINGA Erupting Volcano Science Kit for Kids Gemstone Digging Volcano
- Price
- £11.86
- Rating
- 4.5/5
- Reviews
- 112
- Age
- 2y ago

Science4You Rainbow Volcano - Volcano Kit for Kids Rainbow Lab + 12 Science Experiments STEM Science Toys & Gifts for 8+ Year Olds
- Price
- £10.31
- Rating
- 3.9/5
- Reviews
- 37
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
51
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
2%
- UNGLINGA43%
- Galt27%
- Learning Resources13%
- Blue Marble7%
- National Geographic5%
- Science4you3%
- Open — no brand owns it (1 brand, 2%)
Demand
Volcano Kit for Kids search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Nov, Dec · busiest ÷ quietest = 3.7×
Reviews and returns
What reviews say buyers love and hate about Volcano Kit for Kids
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Utter rubbish
Mediocre at its very best
Shocking quality
which is very disappointing when it is intended as a childs birthday gift
Leaks
Once you pour the mixture into the mould it leaks out
I found the instructions hard to understand
thats on me for not reading the description thoroughly
Love
Plenty of things going on to keep the kids entertained
Good fun
Great fun for kids
Great birthday gift
Gift
Great gift
Brilliant educational and fun gift
Fun educational present
Very educational
Reasonably priced
Great value for money
Worth the money
Instructions are clear
Instructions guide the process
The step by step instructions help guide children through each experiment
Return
0.9% Return rate 36% Fixable by listing
which is very disappointing when it is intended as a childs birthday gift
Booklet is small
thats on me for not reading the description thoroughly
Leaks
Once you pour the mixture into the mould it leaks out
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Volcano Kit for Kids questions
Answered from the same tracked data.









