Is uno flip profitable to sell on Amazon United Kingdom?

The niche generates £149K/yr across 5 tracked products. 90-day search growth is -0.2%. Flapen's verdict: Skip it (34/100).

How competitive is the uno flip niche?

3 brands and 44 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in uno flip?

Top complaints mined from reviews: Storage Capacity, Advertised Vs Actual Product, Grip. The return rate is 0.5%.

When does demand for uno flip peak?

Demand peaks in Nov–Dec; the busiest month runs 4.5× the quietest.

What does it cost to enter the uno flip niche?

Listings span £4.23–£19.39; the average listing price is £8.78 (sweet spot $15–$100). The average incumbent carries 15,154 reviews — the moat a new listing must climb.

uno flip

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Incredible15.2%

search→purchase rate — share of searches ending in a sale

Market size

Okay£149K

£149K/yr · 112K searches

Price range

Okay£4.23–£19.39

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-0.2%

90-day search growth — must beat 0% to launch

Avg price

Bad£8.78

avg listing price — sweet spot $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Review moat

Bad15,154.4

avg incumbent reviews — the moat a new listing must climb

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, uno flip is a £149K/yr Amazon United Kingdom market (112K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 34/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

uno flip market data

Units sold / yr: 20K–25K; avg 3,000–4,000/product
Revenue / yr: £176K–£220K; units × avg price
Conversion rate: 15.2%
Avg BSR: #46
Page quality: 0%
Prime: 100%
Sponsored: 60%
Out of stock: 0.0%
Avg brand age: 40 months
Avg seller age: 180 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Juegos Mattel66%
UNO26%
Mattel8%
Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 98 weeks — -0.2% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 4.5×

Open Trend

Top uno flip search terms

uno flip90K/yr -3.2%16.0% conv.
uno flip card game uk17K/yr +5.8%19.4% conv.
uno reverse3K/yr +92.2%6.3% conv.
uno flip card games3K/yr -5.1%13.9% conv.

All search terms

Top uno flip products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Mattel Games UNO Flip! Card Game Ages 7+ Players 2-10

Juegos Mattel£4.234.7★60,619 rev

Mattel Games UNO FLIP! Card Game in Storage Tin Ages 7+ 2-10 Players

Juegos Mattel£8.524.8★9,490 rev

Mattel Uno Flip

UNO£4.964.7★870 rev

Mattel Uno Original and Uno Flip Card Games Combo Pack of 2

Mattel£6.774.6★3,922 rev

Mattel Games UNO Flip Extreme Ages +7 2-6 players

Juegos Mattel£19.394.6★871 rev

Newest

by launch date

Mattel Games UNO Flip Extreme Ages +7 2-6 players

Juegos Mattel£19.39871 rev

2y ago

Mattel Games UNO FLIP! Card Game in Storage Tin Ages 7+ 2-10 Players

Juegos Mattel£8.529,490 rev

4y ago

Mattel Uno Original and Uno Flip Card Games Combo Pack of 2

Mattel£6.773,922 rev

5y ago

Mattel Uno Flip

UNO£4.96870 rev

6y ago

Mattel Games UNO Flip! Card Game Ages 7+ Players 2-10

Juegos Mattel£4.2360,619 rev

7y ago

What buyers say about uno flip

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience46%

“Great family game”

Value For Money14%

“Great deal”

Quality-Overall10%

“Nice quality cards”

Ease Of Use9%

“my children too it is easy to use”

Trivia Games7%

“love playing with son easy competitive fun”

Collectibles4%

“lovely cards,”

Gifting Purpose3%

“Lovely for a gift”

Size-Overall2%

“The tin is a good size for travelling with”

Portability1%

“Nice small size makes them easy to travel with”

Battery Inclusion1%

“Dont forget the massive batteries”

What buyers complain about

Storage Capacity25%

“Need plenty of table space”

Advertised Vs Actual Product17%

“Poor advertising”

Grip17%

“Cards very slippery at first”

Fun/Entertainment Experience17%

“Confusing Game”

Product Condition17%

“i will never buy a used item again”

Top return reasons

Gifting Purpose19%

Quality-Overall14%

Product Condition11%

Size-Overall10%

Functionality-Overall8%

Instructions/User Manual/Troubleshooting7%

Advertised Vs Actual Product7%

Battery Inclusion3%

Value For Money3%

Weight Heavy2%

Common questions

Is uno flip profitable to sell on Amazon United Kingdom?: The niche generates £149K/yr across 5 tracked products. 90-day search growth is -0.2%. Flapen's verdict: Skip it (34/100).
How competitive is the uno flip niche?: 3 brands and 44 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in uno flip?: Top complaints mined from reviews: Storage Capacity, Advertised Vs Actual Product, Grip. The return rate is 0.5%.
When does demand for uno flip peak?: Demand peaks in Nov–Dec; the busiest month runs 4.5× the quietest.
What does it cost to enter the uno flip niche?: Listings span £4.23–£19.39; the average listing price is £8.78 (sweet spot $15–$100). The average incumbent carries 15,154 reviews — the moat a new listing must climb.