Uno Extreme
FailThe top 5 products take 100% of clicks, so Uno Extreme is a Fail.
- Flapen Score
- 31 / 100Ranks 1,575 of 1,773 Toys & Games niches · −13 vs the category median of 4431
- Market size
- £146K/yr130K searches / yr
- 90-day growth
- -38.0%search demand this quarter
- Competition
- 100%top-5 click share · 1 brands · 86 sellers
Flapen Score
Uno Extreme against its category
The dotted line is the Toys & Games average. Past it, Uno Extreme is stronger. Inside it, weaker.
Market
The Uno Extreme market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Uno Extreme 130K times last year and spent an estimated £146K. One brand takes every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 31 out of 100, a Fail.
01 · Demand
9.2% of searches ended in a purchase last week.
Shoppers searched for this 130K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.2% of those searches ended in a purchase. Searches in the last 90 days moved -38.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £146K a year.
- Searches, last 12 months
- 130K
- Growth, 90 days vs prior 90
- -38.0%
- Conversion, latest week
- 9.2%
- Market size, estimated
- £146Ka year
- Peak month
- December13.8× the quietest month
- Top search term
- uno extreme88K searches a year
02 · Price
A sale here is worth £12.18.
Listings sell for £12.18 on average, from £5.43 to £19.39. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,500 to 2,000 of them. At £12.18 that is £18K to £24K a year per listing.
- Average price
- £12.18under the $15 to $100 sweet spot
- Price range
- £5.43–£19.39
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £18K–£24K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #22 within Games & Accessories. It carries 10,467 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #22in Games & Accessories
- Average rating
- 4.63 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 10,467per listing
- Listings tracked
- 4
04 · Newcomers
Brands here are young.
The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Uno Extreme products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Mattel Games UNO Extreme Card Game with Launcher Ages 7 + 2-10 players
- Price
- £13.39
- Rating
- 4.6/5
- Reviews
- 10,863
- Age
- 5y ago
Mattel Games UNO Flip Extreme Ages +7 2-6 players
- Price
- £19.39
- Rating
- 4.6/5
- Reviews
- 871
- Age
- 2y ago
Mattel Games UNO Show Em No Mercy Card Game Ages 7+ 2-6 Players
- Price
- £5.43
- Rating
- 4.7/5
- Reviews
- 20,842
- Age
- 2y ago
Mattel Games UNO Show em No Mercy Card Game in Storage Tin Ages 7+
- Price
- £10.52
- Rating
- 4.6/5
- Reviews
- 9,292
- Age
- 2y ago
Trending
90-day click momentumMattel Games UNO Show em No Mercy Card Game in Storage Tin Ages 7+
- Price
- £10.52
- Rating
- 4.6/5
- Reviews
- 9,292
- Age
- 2y ago
Mattel Games UNO Flip Extreme Ages +7 2-6 players
- Price
- £19.39
- Rating
- 4.6/5
- Reviews
- 871
- Age
- 2y ago
Mattel Games UNO Extreme Card Game with Launcher Ages 7 + 2-10 players
- Price
- £13.39
- Rating
- 4.6/5
- Reviews
- 10,863
- Age
- 5y ago
Mattel Games UNO Show Em No Mercy Card Game Ages 7+ 2-6 Players
- Price
- £5.43
- Rating
- 4.7/5
- Reviews
- 20,842
- Age
- 2y ago
Newest
by launch dateMattel Games UNO Show em No Mercy Card Game in Storage Tin Ages 7+
- Price
- £10.52
- Rating
- 4.6/5
- Reviews
- 9,292
- Age
- 2y ago
Mattel Games UNO Flip Extreme Ages +7 2-6 players
- Price
- £19.39
- Rating
- 4.6/5
- Reviews
- 871
- Age
- 2y ago
Mattel Games UNO Show Em No Mercy Card Game Ages 7+ 2-6 Players
- Price
- £5.43
- Rating
- 4.7/5
- Reviews
- 20,842
- Age
- 2y ago
Mattel Games UNO Extreme Card Game with Launcher Ages 7 + 2-10 players
- Price
- £13.39
- Rating
- 4.6/5
- Reviews
- 10,863
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
1 flat
Sellers
86
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Juegos Mattel100%
Demand
Uno Extreme search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 13.8×
Search terms
Top Uno Extreme search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- uno extreme88K/yr
- uno extreme card game17K/yr
- uno machine13K/yr
- uno extreme card game machine8K/yr
- uno attack3K/yr
Reviews and returns
What reviews say buyers love and hate about Uno Extreme
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
the case is massive
- it is very large for a small game
Small cards
Instructions could be clearer
Too many rules
quality of cards can be better
the cards feel cheaply made
Not the most enjoyable version of Uno
Full of scratches
The tin is fully scratched
Love
Great family game
Good Fun
Fun game
Good value for money
Great fun great value
Value for money
Product as described
Good variation on the old game
exactly as described
Good quality cards and great value
Good quality and great storage for home
Good quality
Great to have a good case to transport them in
its easy to move from one place to another or take to somebody's house
Great for traveling with
Return
0.9% Return rate 25% Fixable by listing
the case is massive
- it is very large for a small game
Small cards
quality of cards can be better
the cards feel cheaply made
Instructions could be clearer
Too many rules
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Uno Extreme questions
Answered from the same tracked data.