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Tyranids Warhammer 40k

Fail

The top 5 brands take 100% of clicks, so Tyranids Warhammer 40k is a Fail.

Flapen Score
35
35 / 100
Ranks 1,375 of 1,773 Toys & Games niches · −9 vs the category median of 44
Market size
£31K/yr79K searches / yr
90-day growth
-25.5%search demand this quarter
Competition
62%top-5 click share · 3 brands · 64 sellers

Flapen Score

Tyranids Warhammer 40k against its category

The dotted line is the Toys & Games average. Past it, Tyranids Warhammer 40k is stronger. Inside it, weaker.

35Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tyranids Warhammer 40k market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tyranids Warhammer 40k 79K times last year and spent an estimated £31K. All 3 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 35 out of 100, a Fail.

01 · Demand

1.0% of searches ended in a purchase last week.

Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -25.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.

Searches, last 12 months
79K
Growth, 90 days vs prior 90
-25.5%
Conversion, latest week
1.0%
Market size, estimated
£31Ka year
Peak month
December2.8× the quietest month
Top search term
tyranids16K searches a year

02 · Price

A sale here is worth £38.87.

Listings sell for £38.87 on average, from £14.15 to £126.47. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £38.87 that is £0 to £4K a year per listing.

Average price
£38.87inside the $15 to $100 sweet spot
Price range
£14.15–£126.47
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£4K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

6% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #764 within Games & Accessories. It carries 133 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
6%
Prime listings
88%
Out of stock, average day
3.1%
Average rank
#764in Games & Accessories
Average rating
4.63 starsAmazon United Kingdom average 4.36 stars
Average reviews
133per listing
Listings tracked
17

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
35 months

Products

Top Tyranids Warhammer 40k products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£12K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

3 flat

Sellers

64

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

0%

  • Games Workshop95%
  • Warhammer4%
  • Merchoid1%
  • Open — no brand owns it (0%)

Demand

Tyranids Warhammer 40k search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KBlack Friday '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 2.8×

Search terms

Top Tyranids Warhammer 40k search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tyranids16K/yr
  • warhammer 40k tyranids23K/yr
  • tyranids warhammer 40k20K/yr
  • warhammer tyranids13K/yr
  • tyranid7K/yr

Reviews and returns

What reviews say buyers love and hate about Tyranids Warhammer 40k

What buyers praise, what they complain about and why they send it back, from the reviews.

Love

Gifting Purpose100%+4.90

Whilst Warhammer is known to be an expensive hobby, this gift was worth it - delivering both in quality and condition

Return

0.2% Return rate 0% Fixable by listing

Paint Quality100%▁▁▁▁█▁

FAQ

Common Tyranids Warhammer 40k questions

Answered from the same tracked data.