Is travel backgammon profitable to sell on Amazon United Kingdom?

The niche generates £62K/yr across 28 tracked products. 1 of 4 products launched in the last 360 days are still selling. 90-day search growth is +60.1%. Flapen's verdict: Worth a look (62/100).

How competitive is the travel backgammon niche?

20 brands and 28 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 59% of demand.

What do buyers complain about in travel backgammon?

Top complaints mined from reviews: Quality-Overall, Advertised Vs Actual Product, Magnetic Strength/Adsorption. The return rate is 1.7%.

When does demand for travel backgammon peak?

Demand peaks in Jul–Aug–Dec; the busiest month runs 2.1× the quietest.

What does it cost to enter the travel backgammon niche?

Listings span £6.84–£34.97; the average listing price is £20.91 (sweet spot $15–$100). The average incumbent carries 224 reviews — the moat a new listing must climb.

travel backgammon

Worth a look

Shows a sweet-spot price point ($20.91 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Avg price

Great£20.91

avg listing price — sweet spot $15–$100

Review moat

Great224.25

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.7%

return rate — above 5% kills the launch gate

Brand share

Great59%

top-5 brand share — no brand owns this niche

Growth

Great+60.1%

90-day search growth — must beat 0% to launch

Price range

Good£6.84–£34.97

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.4%

search→purchase rate — share of searches ending in a sale

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.5★

avg incumbent rating — lower means beatable quality

Market size

Bad£62K

£62K/yr · 54K searches

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, travel backgammon is a £62K/yr Amazon United Kingdom market (54K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Jul–Aug–Dec. Verdict: Worth a look — 62/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

travel backgammon market data

Units sold / yr: 3K–3K; avg 0–100/product
Revenue / yr: £52K–£63K; units × avg price
Conversion rate: 5.4%
Avg BSR: #292
Page quality: 0%
Prime: 96%
Sponsored: 79%
Out of stock: 10.9%
Avg brand age: 47 months
Avg seller age: 199 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 falling

Sellers

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

49%

Top 20: 91%

Open market

35%

SGZIOO17%
Lingle14%
TourKing13%
Jaques of London9%
Yellow Mountain Imports7%
Pengrity6%

Demand & seasonality

Weekly Amazon search volume, last 87 weeks — +60.1% search growth over the last 90 days.

Peak months: Jul, Aug, Dec · busiest ÷ quietest = 2.1×

Open Trend

Top travel backgammon search terms

travel backgammon set23K/yr +39.9%4.0% conv.
backgammon travel set14K/yr +110.7%3.6% conv.
travel backgammon18K/yr +56.9%4.4% conv.

All search terms

Top travel backgammon products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SGZIOO Travel Backgammon Set Roll Up Board Game Travel set Portable Board Game Sets Leather with Traditional Tan Design Tactical Board Game for Adults Family Party

SGZIOO£15.924.3★11 rev

Lingle 9.4 Backgammon Sets for Adults Classic Board Game with Folding Faux Leather Backgammon Case Portable Travel Backgammon Game Set (Blue)

Lingle£25.844.5★397 rev

Jaques of London Roll Up Travel Backgammon Set | Luxury Leather Traditional Board Game | Travel Set with Backgammon Pieces | Since 1795

Jaques of London£34.614.8★453 rev

Travel Backgammon Set - Genuine Leather Backgammon Sets - Roll-Up Travel Backgammon Game -Tactical Board Game Ideas (Brown)

TourKing£18.444.3★128 rev

YMI Izmir Magnetic Travel Backgammon Set 23.5cm

Yellow Mountain Imports£34.974.6★696 rev

Newest

by launch date

Travel Backgammon Set Roll Up Backgammon Set with Traditional Tan Design 15 Inch Portable Quality Backgammon Sets Tactical Board Game Ideas Two Versus Puzzle Game

Luqixcey£6.840 rev

2mo ago

Pengrity Travel Backgammon Set Portable Backgammon Board Game Roll Up backgammon Travel Set Leather Tactical Board Game Ideas for Kids Adults Family Party

Pengrity£14.562 rev

7mo ago

3-in-1 Travel Chess Set 15.7 Inch Foldable Chess Backgammon Set & Checkers with Tournament Thick Mousepad Mat Portable 40cm Board Games for Kids & Adults Includes Storage Bag

Dosenstek£23.2731 rev

7mo ago

Backgammon Sets for Adults with Large 40cm Wooden Board Compact Foldable Design Perfect for Travel Includes Dice Classic Board Game for Home

Dosenstek£25.4245 rev

8mo ago

SGZIOO Travel Backgammon Set Roll Up Board Game Travel set Portable Board Game Sets Leather with Traditional Tan Design Tactical Board Game for Adults Family Party

SGZIOO£15.9211 rev

1y ago

What buyers say about travel backgammon

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall30%

“Great quality, luxurious set”

Portability13%

“Nice set, practical and portable”

Value For Money7%

“Good value”

Ease Of Use7%

“comfortable to handle”

Size-Overall5%

“good sizes as well”

Fun/Entertainment Experience5%

“this has been so useful entertaining him”

Design-Overall4%

“They are all well formed”

Gifting Purpose3%

“It was a gift”

Durability3%

“the quality of the materials makes it feel like a piece of kit that will actually last for years of trips”

Storage Capacity3%

“It folds neatly into the included storage bag”

What buyers complain about

Quality-Overall7%

“Its not tournament quality”

Advertised Vs Actual Product6%

“Claims it's leather but it is not!”

Magnetic Strength/Adsorption4%

“The magnets are not strong enough”

Design-Overall3%

“which obviously hasnt been designed of a piece with the rest of it”

Size-Overall3%

“Its larger”

Durability3%

“If you want something that will last decades, definitely AVOID”

Portability3%

“Its not portable”

Smell3%

“Foul smell”

Value For Money3%

“Some might find it expensive”

Weight Light2%

“You need to remember how lightweight it is though as easily knocked”

Top return reasons

Size-Overall43%

Quality-Overall15%

Defective Material/Parts8%

Color4%

Weight Heavy4%