Toys for 6 Year Old

Shoppers searched for this 142K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.5% of those searches ended in a purchase. Searches in the last 90 days moved +2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £81K a year.

Searches, last 12 months

142K

Growth, 90 days vs prior 90

+2.8%

Conversion, latest week

4.5%

Market size, estimated

£81Ka year

Peak month

December2.6× the quietest month

Top search term

birthday gifts for 6 year old boys15K searches a year

Listings sell for £12.63 on average, from £3.56 to £29.26. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £12.63 that is £0 to £1K a year per listing.

Average price

£12.63under the $15 to $100 sweet spot

Price range

£3.56–£29.26

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

94% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #41 within Building & Construction Toys. It carries 4,953 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

94%

Prime listings

97%

Out of stock, average day

1.8%

Average rank

#41in Building & Construction Toys

Average rating

4.46 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,953per listing

Listings tracked

78

10 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

4Amazon's first-year sales bar

Average brand age

36 months