Toy Lawnmower
MaybeReturns run at only 0.4% of orders. But shoppers spend only $43K a year here, so Toy Lawnmower is a Maybe.
- Flapen Score
- 54 / 100Top 19% of 1,773 Toys & Games niches · +10 vs the category median of 4454
- Market size
- £43K/yr43K searches / yr
- 90-day growth
- +48.4%search demand this quarter
- Competition
- 69%top-5 click share · 12 brands · 50 sellers
Flapen Score
Toy Lawnmower against its category
The dotted line is the Toys & Games average. Past it, Toy Lawnmower is stronger. Inside it, weaker.
Market
The Toy Lawnmower market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Toy Lawnmower 43K times last year and spent an estimated £43K. The top 5 brands take 83% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
5.2% of searches ended in a purchase last week.
Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +48.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £43K a year.
- Searches, last 12 months
- 43K
- Growth, 90 days vs prior 90
- +48.4%
- Conversion, latest week
- 5.2%
- Market size, estimated
- £43Ka year
- Peak month
- May8.4× the quietest month
- Top search term
- toy lawnmower17K searches a year
02 · Price
A sale here is worth £19.48.
Listings sell for £19.48 on average, from £8.20 to £36.95. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At £19.48 that is £2K to £5K a year per listing.
- Average price
- £19.48inside the $15 to $100 sweet spot
- Price range
- £8.20–£36.95
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£5K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
75% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #97 within Household Toys. It carries 1,273 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 75%
- Out of stock, average day
- 0.0%
- Average rank
- #97in Household Toys
- Average rating
- 4.22 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,273per listing
- Listings tracked
- 16
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 42 months
Products
Top Toy Lawnmower products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Little Tikes Gas n Go Mower - Realistic Lawn Mower for Outdoor Garden Play with Mechanical Sounds Movable Throttle & Petrol Can. For Ages 18 Months+ Multi-colored 53.34 x 28.58 x 52.07 cm
- Price
- £17.05
- Rating
- 4.8/5
- Reviews
- 3,661
- Age
- 16y ago

Kids Lawn Mower with Realistic Grass-Cutting Action and Sounds No Batteries Required | Fun Outdoor Push Toy Birthday Gift & Holiday Present for 3 4 5 6 Year Old Boys and Girls (Black)
- Price
- £29.48
- Rating
- 4.3/5
- Reviews
- 94
- Age
- 1y ago

Ram Lawn Bubble Mower Push Along Toy Lawnmower For Kids And Toddlers With Bubble Machine Soapy Solution Included
- Price
- £8.20
- Rating
- 3.9/5
- Reviews
- 548
- Age
- 5y ago

Theo Klein 2702 Bosch Rotak Lawn Mower I Makes Rattling Noise When Pushed I Anti-UV I Toy for Children Aged 18 Months and Up
- Price
- £16.02
- Rating
- 4.2/5
- Reviews
- 4,988
- Age
- 20y ago

John Deere Bubble Lawn Mower for Toddlers Bubble Blowing Machines Indoor and Outdoor Gardening Toy Birthday Party Favour for Nursery Girls and Boys No Batteries Required 2+
- Price
- £22.81
- Rating
- 4.3/5
- Reviews
- 3,982
- Age
- 3y ago
Trending
90-day click momentum
Venture Club Bubble Mower - Push Along Bubble Machine for Kids with Refill Solution - Lawn Mower Bubbles for Kids & Toddlers Garden Toys & Games for Outdoor Play Party & Active Fun - Toddler Toys 3+
- Price
- £10.98
- Rating
- 3.0/5
- Reviews
- 30
- Age
- 3mo ago

BLmukce Bubble Lawn Mower for Toddlers Kids Push Along Toy with Automatic Bubble Blower Machine Outdoor Garden Play Summer Birthday Gift for Boys Girls Preschool (Blue)
- Price
- £14.14
- Rating
- 3.7/5
- Reviews
- 29
- Age
- 9mo ago

Cooldele Bubble Lawn Mower for Toddlers Outdoor Bubbles Machine Toy for Kids - Lights and Music Bubble Mower Birthday Gifts for Toddlers & Kids Ages 2-3 4-5
- Price
- £18.25
- Rating
- 4.0/5
- Reviews
- 33
- Age
- 1y ago

HOMSFOU 1:18 Scale Miniature Lawn Mower Figurine Realistic Detailing Model Lawn Mower Compact for Dollhouse Micro Landscaping and Garden Decoration
- Price
- £8.24
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 10mo ago

Pandapop Kids Tool Set 2-in-1 Toy Lawnmower & Toy Leaf Blower Kids Gardening Set with Tool Belt and Gloves Outdoor Toys for 3 4 5 Year Old Boys Girls
- Price
- £20.92
- Rating
- 4.3/5
- Reviews
- 267
- Age
- 7mo ago
Newest
by launch date
Venture Club Bubble Mower - Push Along Bubble Machine for Kids with Refill Solution - Lawn Mower Bubbles for Kids & Toddlers Garden Toys & Games for Outdoor Play Party & Active Fun - Toddler Toys 3+
- Price
- £10.98
- Rating
- 3.0/5
- Reviews
- 30
- Age
- 3mo ago

Pandapop Kids Tool Set 2-in-1 Toy Lawnmower & Toy Leaf Blower Kids Gardening Set with Tool Belt and Gloves Outdoor Toys for 3 4 5 Year Old Boys Girls
- Price
- £20.92
- Rating
- 4.3/5
- Reviews
- 267
- Age
- 7mo ago

BLmukce Bubble Lawn Mower for Toddlers Kids Push Along Toy with Automatic Bubble Blower Machine Outdoor Garden Play Summer Birthday Gift for Boys Girls Preschool (Blue)
- Price
- £14.14
- Rating
- 3.7/5
- Reviews
- 29
- Age
- 9mo ago

HOMSFOU 1:18 Scale Miniature Lawn Mower Figurine Realistic Detailing Model Lawn Mower Compact for Dollhouse Micro Landscaping and Garden Decoration
- Price
- £8.24
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 10mo ago

Kids Lawn Mower with Realistic Grass-Cutting Action and Sounds No Batteries Required | Fun Outdoor Push Toy Birthday Gift & Holiday Present for 3 4 5 6 Year Old Boys and GirlsRed)
- Price
- £30.00
- Rating
- 4.3/5
- Reviews
- 94
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 rising
Sellers
50
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
13%
- little tikes32%
- CT SPORTS17%
- Theo Klein15%
- John Deere10%
- RAM ONLINE9%
- Hunter Price International4%
- Open — no brand owns it (6 brands, 13%)
Demand
Toy Lawnmower search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun · busiest ÷ quietest = 8.4×
Search terms
Top Toy Lawnmower search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- toy lawnmower17K/yr
- kids lawnmower15K/yr
- kids lawn mower toy6K/yr
- kids lawn mower4K/yr
Reviews and returns
What reviews say buyers love and hate about Toy Lawnmower
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Overpriced
It's quite expensive
Its a bit pricey
The bubble mechanism just doesnt work
Wont turn on
Didn't work
Poor quality and bubbles did not fly
Cheap and shoddy
the quality feels quite poor
Very flimsy
as not robust enough
not very strong
It's horrible noisy
incredibly noisy
Oh, and the wheels make an awful clicking noise as it's pushed along
Love
providing lots of entertainment
Fun for toddler
Fun and engaging
Excellent toy and quality
Excellent product
This is a good quality kids tool set
Good value for money
Reasonable price
Great product, great price
The toy feels sturdy too
Strong and sturdy
The plastic feels strong
It's really lightweight
The pieces are lightweight
The plastic body feels lightweight
Return
0.4% Return rate 9% Fixable by listing
The bubble mechanism just doesnt work
Wont turn on
Didn't work
too tight
it's quite small
the included refill bottle is tiny
Poor quality and bubbles did not fly
Cheap and shoddy
the quality feels quite poor
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toy Lawnmower questions
Answered from the same tracked data.









