Toy Dog

Shoppers searched for this 274K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -18.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £119K a year.

Searches, last 12 months

274K

Growth, 90 days vs prior 90

-18.2%

Conversion, latest week

2.2%

Market size, estimated

£119Ka year

Peak month

December4.2× the quietest month

Top search term

toy dog51K searches a year

Listings sell for £19.61 on average, from £4.21 to £130.68. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 0 to 100 of them. At £19.61 that is £0 to £2K a year per listing.

Average price

£19.61inside the $15 to $100 sweet spot

Price range

£4.21–£130.68

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

2.1%of orders · Amazon United Kingdom median 0.6%

71% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 8.4% of listings are out of stock. The average listing ranks #235 within Electronic Toys. It carries 1,089 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

94%

Out of stock, average day

8.4%

Average rank

#235in Electronic Toys

Average rating

4.16 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,089per listing

Listings tracked

51

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months