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Top 10 Toys for Girls Age 8

Fail

Shoppers spend only $21K a year here, so Top 10 Toys for Girls Age 8 is a Fail.

Flapen Score
49
49 / 100
Top 32% of 1,773 Toys & Games niches · +5 vs the category median of 44
Market size
£21K/yr129K searches / yr
90-day growth
-17.4%search demand this quarter
Competition
32%top-5 click share · 35 brands · 82 sellers

Flapen Score

Top 10 Toys for Girls Age 8 against its category

The dotted line is the Toys & Games average. Past it, Top 10 Toys for Girls Age 8 is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Top 10 Toys for Girls Age 8 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Top 10 Toys for Girls Age 8 129K times last year and spent an estimated £21K. The top 5 brands take 32% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

1.1% of searches ended in a purchase last week.

Shoppers searched for this 129K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £21K a year.

Searches, last 12 months
129K
Growth, 90 days vs prior 90
-17.4%
Conversion, latest week
1.1%
Market size, estimated
£21Ka year
Top search term
toys for 11+ year old girls21K searches a year

02 · Price

A sale here is worth £14.51.

Listings sell for £14.51 on average, from £5.98 to £32.36. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £14.51 that is £0 to £1K a year per listing.

Average price
£14.51under the $15 to $100 sweet spot
Price range
£5.98–£32.36
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #50 within Arts & Crafts. It carries 4,096 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
2.2%
Average rank
#50in Arts & Crafts
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,096per listing
Listings tracked
39

04 · Newcomers

Amazon counts 6 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
6Amazon's first-year sales bar
Average brand age
28 months

Products

Top Top 10 Toys for Girls Age 8 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 32% of clicks. An open shelf where new products get seen.

£0£627£1K£2K£3K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

35 falling

Sellers

82

Top-5 brand share

32%

Top 20: 79%

Top-5 click share

32%

Top 20: 76%

Open market

63%

  • PURPLE LADYBUG9%
  • ONE TO FOUR7%
  • ADUSRIZ6%
  • Flnlano5%
  • MOTONG5%
  • YHMOFN4%

Demand

Top 10 Toys for Girls Age 8 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KDecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 10.2× · 8 of 12 months tracked

Search terms

Top Top 10 Toys for Girls Age 8 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • toys for 11+ year old girls21K/yr
  • toys for 11 year old girls22K/yr
  • toys for 12 year olds girls18K/yr
  • toys 10 year old girls11K/yr
  • top 10 toys for girls age 842K/yr
  • top 10 girls toys age 614K/yr

Reviews and returns

What reviews say buyers love and hate about Top 10 Toys for Girls Age 8

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall14%−0.07

Very small

The stones were quite small

Stones are very small

Value For Money8%

Too expensive

it's a little on the pricey side

Not worth the price

Quality-Overall7%

Absolute rubbish

more for play than quality

Bad quality

Durability5%−0.04

not very durable

broke after a few goes

Broken within one day

Color5%−0.04

Didnt help that it was the 3 colours she wanted to use

doesn't really go on as pigmented as I'd like

Not so vibrant colors

Love

Gifting Purpose21%+2.15

Birthday Gift

Fun gift

Good gift

Fun/Entertainment Experience19%+1.53

Fun set

Fun in the sun

Fun to use

Quality-Overall12%

Excellent product

The beads are good quality

Great quality baught for my daughter

Value For Money8%

Good value

Good value for money

Well worth it

Ease Of Use6%+0.17

easy to do

Ease of use

just as easy to remove

Return

0.8% Return rate 43% Fixable by listing

Size-Overall26%▆▇▇▇▆█

Very small

The stones were quite small

Stones are very small

Functionality-Overall11%▆▅▅▅█▇

Doesnt work

There is no control using the pedal

Can't make it work

Quality-Overall11%█▆█▆▄▅

Absolute rubbish

more for play than quality

Bad quality

Defective Material/Parts8%▆▄▆█▇▅
Gifting Purpose6%▅▃▅▆▅█

FAQ

Common Top 10 Toys for Girls Age 8 questions

Answered from the same tracked data.