Toddler Swing
MaybeReturns run at only 1.0% of orders. But buyers convert on only 1.0% of searches, so Toddler Swing is a Maybe.
- Flapen Score
- 51 / 100Top 27% of 1,773 Toys & Games niches · +7 vs the category median of 4451
- Market size
- £62K/yr145K searches / yr
- 90-day growth
- +13.0%search demand this quarter
- Competition
- 52%top-5 click share · 15 brands · 21 sellers
Flapen Score
Toddler Swing against its category
The dotted line is the Toys & Games average. Past it, Toddler Swing is stronger. Inside it, weaker.
Market
The Toddler Swing market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Toddler Swing 145K times last year and spent an estimated £62K. The top 5 brands take 71% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
1.0% of searches ended in a purchase last week.
Shoppers searched for this 145K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +13.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £62K a year.
- Searches, last 12 months
- 145K
- Growth, 90 days vs prior 90
- +13.0%
- Conversion, latest week
- 1.0%
- Market size, estimated
- £62Ka year
- Peak month
- April4.5× the quietest month
- Top search term
- toddler swing43K searches a year
02 · Price
A sale here is worth £43.57.
Listings sell for £43.57 on average, from £13.77 to £79.85. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £43.57 that is £0 to £4K a year per listing.
- Average price
- £43.57inside the $15 to $100 sweet spot
- Price range
- £13.77–£79.85
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£4K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
83% of listings pay for placement with sponsored ads. 65% ship with Prime. On an average day, 19.8% of listings are out of stock. The average listing ranks #60 within Sports Toys & Outdoor. It carries 689 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 65%
- Out of stock, average day
- 19.8%
- Average rank
- #60in Sports Toys & Outdoor
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 689per listing
- Listings tracked
- 23
04 · Newcomers
Amazon counts 1 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Toddler Swing products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
DRM Folding Babt Swing Seat Outdoor Indoor Baby Swing Set Toddler Swing Toy Chair with Support Back Baby Seat + Free Baby Spiral Hanging Toys for Kids/Childrens Gift Age 6-36 Months
- Price
- £41.48
- Rating
- 4.4/5
- Reviews
- 167
- Age
- 5y ago

Hedstrom Folding Baby Swing Set | Age 6-36 Months | Outdoor Garden or Home Play Equipment Children | Adjustable Kids Playground | Toddler Toy Chair High Back Blue/Orange
- Price
- £36.64
- Rating
- 4.5/5
- Reviews
- 3,023
- Age
- 19y ago

FUNLIO 3-in-1 Swing Set for Toddler with 4 Sandbags Heavy-Duty Kid Swing Set with Safety Harness for Backyard Indoor/Outdoor Play Folding Metal Stand & Clear Instruction Easy to Assemble & Store
- Price
- £61.22
- Rating
- 4.2/5
- Reviews
- 2,670
- Age
- 5y ago

TP Toys Quadpod 4-in-1 Growable Swing Seat Green Outdoor Playground Baby Swing Seat with Adjustable Ropes and Safety Strap Toddler Swing for Gardens and Playgrounds Kids 6 months - 8 years One Size
- Price
- £30.13
- Rating
- 4.6/5
- Reviews
- 2,585
- Age
- 10y ago

FCOUMY 3 in 1 Toddler Swing Set Folding Baby Swings for Garden Outdoor Indoor Heavy-Duty Kids Swing with Baby Seat for Baby/Childrens Gift
- Price
- £53.87
- Rating
- 4.1/5
- Reviews
- 212
- Age
- 2y ago
Trending
90-day click momentum
3-in-1 Toddler Swing Set Removable Seat with Guardrails for Kids 6-36 Months
- Price
- £45.21
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1mo ago

Glymnis Baby Swing 3 in 1 Childrens Seat Adjustable Rope 95-165cm Safety Belt & Anti-Tip T-Bar Heavy Duty Up to 100kg Outdoor Playground Backyard Swing for Baby Toddler & Teen(6 Months - 3 Years)
- Price
- £31.39
- Rating
- 4.7/5
- Reviews
- 350
- Age
- 1y ago

Outsunny Kids Swing Set Safety Seat Belt for Toddlers 6-36 Morths Green
- Price
- £36.73
- Rating
- 4.5/5
- Reviews
- 87
- Age
- 3y ago

Outsunny Swing Seat for Toddler 3 in 1 Baby Swing with Belt Green
- Price
- £19.65
- Rating
- 4.7/5
- Reviews
- 17
- Age
- 1y ago

HLC 3 IN 1 Folding Baby Swing Outdoor Indoor Swing Toddler Swing Set for Garden with Support Back Baby Seat for Baby/Childrens Gift
- Price
- £49.69
- Rating
- 4.1/5
- Reviews
- 81
- Age
- 2y ago
Newest
by launch date
3-in-1 Toddler Swing Set Removable Seat with Guardrails for Kids 6-36 Months
- Price
- £45.21
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1mo ago

AIYAPLAY 3 in 1 Toddler Swing Set Folding Seat Belt Adjustable Seat Blue
- Price
- £51.49
- Rating
- 4.8/5
- Reviews
- 15
- Age
- 5mo ago

Plum 2 in 1 Growable Garden Swing Set with 2 Interchangeable Swing Seats Included for Safe Outdoor Active Play for Babies and Children Adaptable Robust Steel Frame to Grow with Your Child (Green)
- Price
- £50.08
- Rating
- 4.2/5
- Reviews
- 15
- Age
- 6mo ago

Glymnis Baby Swing 3 in 1 Childrens Seat Adjustable Rope 95-165cm Safety Belt & Anti-Tip T-Bar Heavy Duty Up to 100kg Outdoor Playground Backyard Swing for Baby Toddler & Teen(6 Months - 3 Years)
- Price
- £31.39
- Rating
- 4.7/5
- Reviews
- 350
- Age
- 1y ago

TP Toys Foldaway Pink Baby Swing For Babies Ages 6+ Months Compact Metal Swing for Indoor/Outdoor Use with Non-Slip Feet and Easy Storage Outdoor Baby Swingset
- Price
- £47.74
- Rating
- 4.5/5
- Reviews
- 73
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 falling
Sellers
21
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
52%
Top 20: 96%
Open market
24%
- TP18%
- DRM18%
- Hedstrom15%
- FUNLIO14%
- Plum7%
- Outsunny5%
Demand
Toddler Swing search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 4.5×
Search terms
Top Toddler Swing search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- toddler swing43K/yr
- baby swing outdoor31K/yr
- baby garden swing11K/yr
- baby swings for garden11K/yr
- baby outdoor swing8K/yr
- swings for toddlers8K/yr
- outdoor baby swing5K/yr
- indoor baby swing11K/yr
- swing for toddlers age 1-35K/yr
- baby swing indoor6K/yr
Reviews and returns
What reviews say buyers love and hate about Toddler Swing
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Very flimsy
Because the seat is not solid
Its not as sturdy as described
Poor quality
unfortunately the quality isnt the best one
although I wish the straps were just a little bit longer so they fit a little bit longer
Side straps too long
No way of securing it to the floor either
Excellent swing instruction a bit poor
Sparse instructions, an odd number of screws, which was concerning
Love
Good quality, easy to put away, toddler loves it
Good quality
Overall, it is a good product that offers value for money,
Worth it
Good value for money
Good product for price
Easy to setup
Very easy to assemble
Easy installation
Very sturdy
Sturdy seat
Great sturdy swing
Good it has different fitting for different ages
Easy to fit
nice size for babies
Return
1.0% Return rate 39% Fixable by listing
lick I said it was too small
The framing is a little smaller than first thought
Very flimsy
Because the seat is not solid
Its not as sturdy as described
Poor quality
unfortunately the quality isnt the best one
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Toddler Swing questions
Answered from the same tracked data.









