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times tables

Skip it

Soft demand (-41.0% this quarter) — this niche doesn't clear our bar today.

Market size 10Growth 4Conversion 96Competition 20Returns 98Price range 37Avg price 19Brand share 46Review moat 94Quality gap 32

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Conversion

Incredible14.3%

search→purchase rate — share of searches ending in a sale

Review moat

Great114.13

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Price range

Okay£2.59–£22.34

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Competition

Bad76%

top-5 click share — a locked-up shelf

Avg price

Bad£6.80

avg listing price — sweet spot $15–$100

Market size

Bad£40K

£40K/yr · 41K searches

Growth

Bad-41.0%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, times tables is a £40K/yr Amazon United Kingdom market (41K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Feb–Sep–Oct–Nov. Verdict: Skip it — 40/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

times tables market data

Units sold / yr
4K–5K
avg 250–500/product
Revenue / yr
£27K–£34K
units × avg price
Conversion rate
14.3%
Avg BSR
#139
Page quality
0%
Prime
100%
Sponsored
87%
Out of stock
11.3%
Avg brand age
30 months
Avg seller age
195 days

Competition & brand share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

Brands

14 falling

Sellers

22

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

18%

  • Kippson30%
  • Prasacco29%
  • Yoosso7%
  • Galt6%
  • HaoHanEup5%
  • Hanqing4%

Demand & seasonality

Weekly Amazon search volume, last 88 weeks — -41.0% search growth over the last 90 days.
4K3KSpike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Sep, Oct, Nov · busiest ÷ quietest = 4.4×

Top times tables search terms

  • times tables flash cards30K/yr
  • times table flash cards6K/yr
  • multiplication flash cards5K/yr
All search terms

Top times tables products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£4K20%£8K30%£12K40%£16K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 15 tracked products in this niche — three views at once, no toggling.

What buyers say about times tables

What buyers praise and complain about, mined from review topics.

What buyers love

Ease Of Use20%

“Easy to use”

Educational-Overall17%

“Great educational fun”

Quality-Overall12%

“found the overall build quality to be impressive”

Value For Money12%

“Totally worth it”

Fun/Entertainment Experience9%

“Great educational fun”

Ease Of Cleaning7%

“Easy to keep clean”

Reading/Writing Skills4%

“helps kids with learning timetable”

Strength4%

“Sturdy and easy to understand”

Durability3%

“durable”

Size-Overall2%

“Good size, well presented, really useful”

What buyers complain about

Thickness15%

“The cards themselves are a thick card”

Value For Money15%

“Not worth the money”

Educational-Overall13%

“This is not good for kids that are struggling in the first place”

Durability10%

“wont last for ages”

Size-Overall9%

“The cards themselves are big”

Top return reasons

Advertised Vs Actual Product14%
Gifting Purpose14%
Size-Overall14%
Defective Material/Parts14%
Thin14%
Quality-Overall14%
Product Condition14%

Common questions

Is times tables profitable to sell on Amazon United Kingdom?
The niche generates £40K/yr across 15 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -41.0%. Flapen's verdict: Skip it (40/100).
How competitive is the times tables niche?
14 brands and 22 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 78% of demand.
What do buyers complain about in times tables?
Top complaints mined from reviews: Thickness, Value For Money, Educational-Overall. The return rate is 0.3%.
When does demand for times tables peak?
Demand peaks in Feb–Sep–Oct–Nov; the busiest month runs 4.4× the quietest.
What does it cost to enter the times tables niche?
Listings span £2.59–£22.34; the average listing price is £6.80 (sweet spot $15–$100). The average incumbent carries 114 reviews — the moat a new listing must climb.