Think Words
FailThe top 5 products take 100% of clicks, so Think Words is a Fail.
- Flapen Score
- 35 / 100Ranks 1,375 of 1,773 Toys & Games niches · −9 vs the category median of 4435
- Market size
- £83K/yr81K searches / yr
- 90-day growth
- -27.0%search demand this quarter
- Competition
- 100%top-5 click share · 4 brands · 26 sellers
Flapen Score
Think Words against its category
The dotted line is the Toys & Games average. Past it, Think Words is stronger. Inside it, weaker.
Market
The Think Words market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Think Words 81K times last year and spent an estimated £83K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 35 out of 100, a Fail.
01 · Demand
8.7% of searches ended in a purchase last week.
Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.7% of those searches ended in a purchase. Searches in the last 90 days moved -27.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £83K a year.
- Searches, last 12 months
- 81K
- Growth, 90 days vs prior 90
- -27.0%
- Conversion, latest week
- 8.7%
- Market size, estimated
- £83Ka year
- Peak month
- December32.9× the quietest month
- Top search term
- think words46K searches a year
02 · Price
A sale here is worth £11.74.
Listings sell for £11.74 on average, from £10.63 to £13.60. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 3,000 to 4,000 of them. At £11.74 that is £35K to £47K a year per listing.
- Average price
- £11.74under the $15 to $100 sweet spot
- Price range
- £10.63–£13.60
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- £35K–£47K
- Returns
- 1.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #307 within Games & Accessories. It carries 1,590 reviews at 4.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #307in Games & Accessories
- Average rating
- 4.23 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,590per listing
- Listings tracked
- 4
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 15 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 15 months
Products
Top Think Words products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
IDEAL Think Words | The Quick Thinking Letter Pressing Game | For Ages 8+ | For 2-8 Players | Easy to Play | Answer in 10 Seconds | Bring Friends & Family Together | Gift Idea For Christmas & Birthday
- Price
- £13.60
- Rating
- 4.6/5
- Reviews
- 5,101
- Age
- 12y ago

Word Game Family Board Games with 2 Modes 220 Topics Fast-Paced Letter Game
- Price
- £12.00
- Rating
- 4.3/5
- Reviews
- 1,191
- Age
- 1y ago

Think Words Travel Game: Choose a category name an answer pop the first letter press the timer and pass it on! | Family Games | Travel Games | For 2-8 Players | Ages 8+
- Price
- £10.63
- Rating
- 4.5/5
- Reviews
- 35
- Age
- 1y ago

Word Game Family Board Games For Adults Alphabet Game For Kids And Adults With 2 Modes Volume Adjustable Letter Pressing Game For 2-8 Players Scrabble For The Whole Family Birthday Party Gift
- Price
- £10.72
- Rating
- 3.5/5
- Reviews
- 34
- Age
- 5mo ago
Trending
90-day click momentum
Word Game Family Board Games For Adults Alphabet Game For Kids And Adults With 2 Modes Volume Adjustable Letter Pressing Game For 2-8 Players Scrabble For The Whole Family Birthday Party Gift
- Price
- £10.72
- Rating
- 3.5/5
- Reviews
- 34
- Age
- 5mo ago

Think Words Travel Game: Choose a category name an answer pop the first letter press the timer and pass it on! | Family Games | Travel Games | For 2-8 Players | Ages 8+
- Price
- £10.63
- Rating
- 4.5/5
- Reviews
- 35
- Age
- 1y ago

Word Game Family Board Games with 2 Modes 220 Topics Fast-Paced Letter Game
- Price
- £12.00
- Rating
- 4.3/5
- Reviews
- 1,191
- Age
- 1y ago

IDEAL Think Words | The Quick Thinking Letter Pressing Game | For Ages 8+ | For 2-8 Players | Easy to Play | Answer in 10 Seconds | Bring Friends & Family Together | Gift Idea For Christmas & Birthday
- Price
- £13.60
- Rating
- 4.6/5
- Reviews
- 5,101
- Age
- 12y ago
Newest
by launch date
Word Game Family Board Games For Adults Alphabet Game For Kids And Adults With 2 Modes Volume Adjustable Letter Pressing Game For 2-8 Players Scrabble For The Whole Family Birthday Party Gift
- Price
- £10.72
- Rating
- 3.5/5
- Reviews
- 34
- Age
- 5mo ago

Think Words Travel Game: Choose a category name an answer pop the first letter press the timer and pass it on! | Family Games | Travel Games | For 2-8 Players | Ages 8+
- Price
- £10.63
- Rating
- 4.5/5
- Reviews
- 35
- Age
- 1y ago

Word Game Family Board Games with 2 Modes 220 Topics Fast-Paced Letter Game
- Price
- £12.00
- Rating
- 4.3/5
- Reviews
- 1,191
- Age
- 1y ago

IDEAL Think Words | The Quick Thinking Letter Pressing Game | For Ages 8+ | For 2-8 Players | Easy to Play | Answer in 10 Seconds | Bring Friends & Family Together | Gift Idea For Christmas & Birthday
- Price
- £13.60
- Rating
- 4.6/5
- Reviews
- 5,101
- Age
- 12y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
4 rising
Sellers
26
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Ideal63%
- SZJJX24%
- Think Words8%
- Montrix4%
Demand
Think Words search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 32.9×
Search terms
Top Think Words search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- think words46K/yr
- think words game uk24K/yr
- think words game9K/yr
- think word3K/yr
Reviews and returns
What reviews say buyers love and hate about Think Words
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The build quality feels a bit basic
Lower quality than the tik tok shop version
Doesnt feel the best quality
Not worth the money
Its also a little pricey for what you get
Waste of money, sadly
the machine doesnt work as the instructions say
Parents remarked there were no instructions, how-to play
Only negative aspect i would say is the instructins werent as clear
We also found the batteries do seem to run down quickly using the game only after a couple of times too
Have tried several lots of new batteries to no avail
Arrived broken tried many batteries could not get it to start
Once opened, the build feels quite light and not particularly robust
Also, the letters are a little fragile feeling,
Flimsy and moved around
Love
Good fun
Fun game
Fun family game
Easy to use
easy to learn
easy to follow
Worth the money
Good price
good value for what you get
It is a well-made piece of equipment
Its well made
Good quality
Its also a good way for kids to practise vocabulary
Great for improving vocabulary, quick thinking, and getting everyone laughing
helping to build vocabulary
Return
1.3% Return rate 0% Fixable by listing
The build quality feels a bit basic
Lower quality than the tik tok shop version
Doesnt feel the best quality
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Think Words questions
Answered from the same tracked data.









