The Amazing Digital Circus
MaybeReturns run at only 0.2% of orders. But buyers convert on only 1.6% of searches, so The Amazing Digital Circus is a Maybe.
- Flapen Score
- 61 / 100Top 7% of 1,773 Toys & Games niches · +17 vs the category median of 4461
- Market size
- £108K/yr691K searches / yr
- 90-day growth
- +135.7%search demand this quarter
- Competition
- 37%top-5 click share · 14 brands · 41 sellers
Flapen Score
The Amazing Digital Circus against its category
The dotted line is the Toys & Games average. Past it, The Amazing Digital Circus is stronger. Inside it, weaker.
Market
The The Amazing Digital Circus market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for The Amazing Digital Circus 691K times last year and spent an estimated £108K. The top 5 brands take 91% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
1.6% of searches ended in a purchase last week.
Shoppers searched for this 691K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +135.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £108K a year.
- Searches, last 12 months
- 691K
- Growth, 90 days vs prior 90
- +135.7%
- Conversion, latest week
- 1.6%
- Market size, estimated
- £108Ka year
- Peak month
- June5.9× the quietest month
- Top search term
- the amazing digital circus258K searches a year
02 · Price
A sale here is worth £9.98.
Listings sell for £9.98 on average, from £4.45 to £22.74. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £9.98 that is £998 to £2K a year per listing.
- Average price
- £9.98under the $15 to $100 sweet spot
- Price range
- £4.45–£22.74
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £998–£2K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
65% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 34.9% of listings are out of stock. The average listing ranks #932 within Dolls & Accessories. It carries 83 reviews at 4.18 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 65%
- Prime listings
- 50%
- Out of stock, average day
- 34.9%
- Average rank
- #932in Dolls & Accessories
- Average rating
- 4.18 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 83per listing
- Listings tracked
- 48
04 · Newcomers
Amazon counts 0 of last year's 29 launches as successful.
29 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 29
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top The Amazing Digital Circus products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Amazing Circus Figures Circus Merch Pomni Jax Cartoon Character Figures A01
- Price
- £10.44
- Rating
- 3.6/5
- Reviews
- 8
- Age
- 3mo ago
AMAZING DIGITAL CIRCUS Deluxe Jax Plush Figure 8/20.3 CM Figure Made With Premium Materials Embroidery Collect Caine Pomni Kinger Jax And Ragatha
- Price
- £9.16
- Rating
- 4.6/5
- Reviews
- 786
- Age
- 1y ago
Amazing Digital Circus Deluxe Kinger Plush Figure 8/20.3 CM Figure Made With Premium Materials Embroidery Collect Caine Pomni Kinger Jax And Ragatha
- Price
- £9.24
- Rating
- 4.6/5
- Reviews
- 786
- Age
- 1y ago
AMAZING DIGITAL CIRCUS Talking Pomni Plush Press Pomnis Foot And Hear Her Say 13 Unique Phrases 12 / 30 CM Interactive Plush Figure Made With Premium Materials Embroidery
- Price
- £18.12
- Rating
- 4.7/5
- Reviews
- 120
- Age
- 1y ago
Amazing Circus Plush Circus Merch Pomni Jax Plushies Stuffed Animal A02
- Price
- £9.83
- Rating
- 3.4/5
- Reviews
- 8
- Age
- 3mo ago
Trending
90-day click momentum
Amazing Circus Plush Circus Merch Pomni Jax Ragatha Plushies Cute Cartoon Character Doll Soft Plushies Stuffed Animal Plush Toys for Fans Collectors D01
- Price
- £4.85
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Tacomexi Digital Circus Shoes Charms Pack for Boys Girls Cute Shoe Decoration Cartoon Charms for Bracelet Wristband Accessories Party Gift for Teens
- Price
- £6.29
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 1mo ago
Amazing Circus Figures Circus Merch Pomni Jax Cartoon Character Figures A01
- Price
- £10.44
- Rating
- 3.6/5
- Reviews
- 8
- Age
- 3mo ago
Amazing Circus Figures Circus Merch Pomni Jax Collectible Figures A02
- Price
- £6.38
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 1mo ago
Circus Pomni Figure Anime Jax Collectible Action Figures Desk Figurine
- Price
- £5.77
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 2mo ago
Newest
by launch date
Golden Kinger Figure Super Rare Collectible Toy Fluffy Furry Coat Statue with Big Eyes Cartoon Character Collectible Doll Comes with Matching Collectors Card Gift for Fans & Kids
- Price
- £8.24
- Rating
- 2.7/5
- Reviews
- 5
- Age
- 1mo ago
Circus Caine Plush Clown Plushies Cartoon jester Pillows Soft Plush
- Price
- £11.39
- Rating
- 2.3/5
- Reviews
- 4
- Age
- 1mo ago
Amazing Circus Figures Circus Merch Pomni Jax Collectible Figures A02
- Price
- £6.38
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 1mo ago
Amazing Circus Plush Circus Merch Jax Pomni Plushies Stuffed Animal A01
- Price
- £7.42
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 1mo ago
Tacomexi Digital Circus Shoes Charms Pack for Boys Girls Cute Shoe Decoration Cartoon Charms for Bracelet Wristband Accessories Party Gift for Teens
- Price
- £6.29
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 1mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
14 rising
Sellers
41
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
37%
Top 20: 74%
Open market
8%
- Generic45%
- The Amazing Digital Circus26%
- POPOYU11%
- KOWASO5%
- YIttings3%
- XIYUAN2%
- Open — no brand owns it (8 brands, 8%)
Demand
The Amazing Digital Circus search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 5.9×
Search terms
Top The Amazing Digital Circus search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- the amazing digital circus258K/yr
- amazing digital circus112K/yr
- digital circus90K/yr
- digital circus merch45K/yr
- the amazing digital circus merch41K/yr
- tadc plush29K/yr
- the amazing digital circus plush31K/yr
- amazing digital circus plush27K/yr
- digital circus plush18K/yr
- the amazing digital circus figures13K/yr
Reviews and returns
What reviews say buyers love and hate about The Amazing Digital Circus
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too small
Smaller than I thought
I feel like the notably tall character shouldn't be smaller that the notably short characters
Poor quality
Looks cheap
Very cheaply made
Internet toys can look a bit cheap sometimes
Not what was expecting for the price
Item not worth for the amount paid
AND ALSO she came so dirty
Colouring not as shown
colors are off
Love
Great quality, arrived quickly
A well made item
Good quality product
Good value
Worth the money
Good value for money
a really good size
perfect size for her to carry round
the size is just right again as discribed by the seller
it was exactly as described well made
looks just like the pictures
as is in the picture my Daughter well pleased
Came with a collector card
ideal collectors piece
My grandson loves these amazing digital circus he's got the collection
Return
0.2% Return rate 46% Fixable by listing
Poor quality
Looks cheap
Very cheaply made
Too small
Smaller than I thought
I feel like the notably tall character shouldn't be smaller that the notably short characters
nothing like picture
the thing is it looks nothing like the picture
Gift for my grandson very disappointed x dont bother buying
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Bug Hunting Kits for Children
£112K/yr+112.3%
Toys for 1 Year Old Boys
£1.9M/yr+8.5%
Travel Games
£499K/yr+76.0%
Remote Control Boat
£245K/yr+82.2%
Sand Pit
£246K/yr+75.0%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common The Amazing Digital Circus questions
Answered from the same tracked data.