Swimming Doll

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +58.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £17K a year.

Searches, last 12 months

47K

Growth, 90 days vs prior 90

+58.7%

Conversion, latest week

2.6%

Market size, estimated

£17Ka year

Top search term

swimming doll14K searches a year

Listings sell for £13.81 on average, from £6.90 to £21.81. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At £13.81 that is £3K to £7K a year per listing.

Average price

£13.81under the $15 to $100 sweet spot

Price range

£6.90–£21.81

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

250–500

Revenue per listing a year

£3K–£7K

Returns

1.4%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #308 within Baby & Toddler Toys. It carries 245 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

67%

Out of stock, average day

0.0%

Average rank

#308in Baby & Toddler Toys

Average rating

4.15 starsAmazon United Kingdom average 4.36 stars

Average reviews

245per listing

Listings tracked

12

5 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

5

Successful launches

1Amazon's first-year sales bar

Average brand age

33 months