Summer Toys

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +408.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £19K a year.

Searches, last 12 months

80K

Growth, 90 days vs prior 90

+408.6%

Conversion, latest week

2.0%

Market size, estimated

£19Ka year

Top search term

summer toys22K searches a year

Listings sell for £12.04 on average, from £2.51 to £28.68. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £12.04 that is £0 to £1K a year per listing.

Average price

£12.04under the $15 to $100 sweet spot

Price range

£2.51–£28.68

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #12 within Party Supplies. It carries 3,033 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#12in Party Supplies

Average rating

4.15 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,033per listing

Listings tracked

21

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

32 months