Strixhaven
soft demand (-56.8% this quarter) — Strixhaven doesn't clear our bar today.
Flapen Score
Is Strixhaven profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Strixhaven is a £46K/yr Amazon United Kingdom market (35K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 36/100.
Strixhaven: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -56.8% over the last 90 days and 2.1% of searches end in a purchase.
£46K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 13 products
Top Strixhaven products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Magic: The Gathering Secrets of Strixhaven - Bundle (English Version)
- Price
- £40.26
- Rating
- 4.5/5
- Reviews
- 289
- Age
- 6mo ago
Magic: The Gathering Secrets of Strixhaven - Play Booster Box (English Version) - Number Of Pieces: 1
- Price
- £117.29
- Rating
- 4.8/5
- Reviews
- 12
- Age
- 6mo ago
Magic: The Gathering Secrets of Strixhaven Commander Deck - Witherbloom Pestilence (English Version)
- Price
- £37.28
- Rating
- 4.8/5
- Reviews
- 156
- Age
- 6mo ago
Magic: The Gathering Secrets of Strixhaven Commander Deck - Silverquill Influence (English Version)
- Price
- £37.64
- Rating
- 4.8/5
- Reviews
- 189
- Age
- 6mo ago
Magic: The Gathering Secrets of Strixhaven - Collector Booster Box (English Version)
- Price
- £241.24
- Rating
- 3.7/5
- Reviews
- 15
- Age
- 6mo ago
Trending
90-day click momentum
Magic: The Gathering Secrets of Strixhaven - Play Booster (English Version)
- Price
- £4.36
- Rating
- 3.8/5
- Reviews
- 13
- Age
- 6mo ago
Gamegenic | Magic: The Gathering | Secrets of Strixhaven Cards Almanac 18-Pocket - Faction Logo 5 | Trading Card Game Accessory | Ages 13+
- Price
- £40.79
- Rating
- 3.3/5
- Reviews
- 3
- Age
- 3mo ago
Magic: The Gathering Secrets of Strixhaven Commander Deck - Silverquill Influence (English Version)
- Price
- £37.64
- Rating
- 4.8/5
- Reviews
- 189
- Age
- 6mo ago
Magic: The Gathering Secrets of Strixhaven - Collector Booster Box (English Version)
- Price
- £241.24
- Rating
- 3.7/5
- Reviews
- 15
- Age
- 6mo ago
Magic: The Gathering Secrets of Strixhaven - Bundle (English Version)
- Price
- £40.26
- Rating
- 4.5/5
- Reviews
- 289
- Age
- 6mo ago
Newest
by launch dateGamegenic | Magic: The Gathering | Secrets of Strixhaven Cards Almanac 18-Pocket - Faction Logo 5 | Trading Card Game Accessory | Ages 13+
- Price
- £40.79
- Rating
- 3.3/5
- Reviews
- 3
- Age
- 3mo ago
Magic: The Gathering Secrets of Strixhaven - Bundle (English Version)
- Price
- £40.26
- Rating
- 4.5/5
- Reviews
- 289
- Age
- 6mo ago
Magic: The Gathering Secrets of Strixhaven - Play Booster Box (English Version) - Number Of Pieces: 1
- Price
- £117.29
- Rating
- 4.8/5
- Reviews
- 12
- Age
- 6mo ago
Magic: The Gathering Secrets of Strixhaven Commander Deck - Witherbloom Pestilence (English Version)
- Price
- £37.28
- Rating
- 4.8/5
- Reviews
- 156
- Age
- 6mo ago
Magic: The Gathering Secrets of Strixhaven Commander Deck - Silverquill Influence (English Version)
- Price
- £37.64
- Rating
- 4.8/5
- Reviews
- 189
- Age
- 6mo ago
Competition: brands, sellers & click share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.
Brands
3 rising
Sellers
70
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
0%
- Magic: The Gathering94%
- Dungeons & Dragons3%
- Gamegenic3%
Strixhaven demand & seasonality
Weekly search volume, with the niche's key stats alongside.
What reviews say buyers love and hate about Strixhaven
What buyers mention most, as a share of all reviews.
What buyers love
93% of reviews“Lots of fun interactions”
“Good to have at £83”
“Really good starter deck”
“Great quality”
“Product is as advertised”
What buyers complain about
93% of reviews“I cannot say that it is good value for money”
“Gift for my husband so that was disappointing”
“incorrectly printed lands”
“Low Quality”
“It's not the strongest precon”
Strixhaven return rate & reasons
Why buyers send it back, as a share of all return requests.
0.0%
Return rate
7%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Strixhaven questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
