Stretchy Toys

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -20.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £16K a year.

Searches, last 12 months

84K

Growth, 90 days vs prior 90

-20.2%

Conversion, latest week

3.1%

Market size, estimated

£16Ka year

Peak month

December3.9× the quietest month

Top search term

stretchy toys48K searches a year

Listings sell for £6.24 on average, from £0.81 to £12.16. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £6.24 that is £0 to £624 a year per listing.

Average price

£6.24under the $15 to $100 sweet spot

Price range

£0.81–£12.16

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£624

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

70% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #462 within Novelty & Gag Toys. It carries 562 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

98%

Out of stock, average day

10.6%

Average rank

#462in Novelty & Gag Toys

Average rating

4.22 starsAmazon United Kingdom average 4.36 stars

Average reviews

562per listing

Listings tracked

57

17 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

17

Successful launches

4Amazon's first-year sales bar

Average brand age

20 months