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Stranger Things Monopoly

Fail

Demand is soft, at -56.3% this quarter, so Stranger Things Monopoly is a Fail.

Flapen Score
26
26 / 100
Ranks 1,725 of 1,773 Toys & Games niches · −18 vs the category median of 44
Market size
£7K/yr23K searches / yr
90-day growth
-56.3%search demand this quarter
Competition
100%top-5 click share · 3 brands · 27 sellers

Flapen Score

Stranger Things Monopoly against its category

The dotted line is the Toys & Games average. Past it, Stranger Things Monopoly is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stranger Things Monopoly market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Stranger Things Monopoly 23K times last year and spent an estimated £7K. All 3 brands take every click. Demand peaks in Jan–Nov–Dec. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -56.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £7K a year.

Searches, last 12 months
23K
Growth, 90 days vs prior 90
-56.3%
Conversion, latest week
1.1%
Market size, estimated
£7Ka year
Peak month
December15.5× the quietest month
Top search term
stranger things monopoly19K searches a year

02 · Price

A sale here is worth £29.51.

Listings sell for £29.51 on average, from £8.21 to £45.34. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At £29.51 that is £0 to £3K a year per listing.

Average price
£29.51inside the $15 to $100 sweet spot
Price range
£8.21–£45.34
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 24.4% of listings are out of stock. The average listing ranks #625 within Games & Accessories. It carries 1,368 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
75%
Out of stock, average day
24.4%
Average rank
#625in Games & Accessories
Average rating
4.55 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,368per listing
Listings tracked
4

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top Stranger Things Monopoly products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.

£0£1K£2K£3K£4K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

27

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

100%

Top 20: 100%

Open market

0%

  • Winning Moves55%
  • Monopoly38%
  • Top Trumps7%

Demand

Stranger Things Monopoly search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 15.5×

Reviews and returns

What reviews say buyers love and hate about Stranger Things Monopoly

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Gifting Purpose”
44%of negative reviews mention “Quality-Overall”
0.7%of orders come back
“Poor quality”
A buyer, on “Quality-Overall”44% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

FAQ

Common Stranger Things Monopoly questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data