Stitch Puppet
FailThe top 5 brands take 99% of clicks, so Stitch Puppet is a Fail.
- Flapen Score
- 34 / 100Ranks 1,428 of 1,773 Toys & Games niches · −10 vs the category median of 4434
- Market size
- £66K/yr80K searches / yr
- 90-day growth
- -28.1%search demand this quarter
- Competition
- 90%top-5 click share · 6 brands · 68 sellers
Flapen Score
Stitch Puppet against its category
The dotted line is the Toys & Games average. Past it, Stitch Puppet is stronger. Inside it, weaker.
Market
The Stitch Puppet market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Stitch Puppet 80K times last year and spent an estimated £66K. The top 5 brands take 99% of clicks. Flapen scores it 34 out of 100, a Fail.
01 · Demand
2.1% of searches ended in a purchase last week.
Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -28.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £66K a year.
- Searches, last 12 months
- 80K
- Growth, 90 days vs prior 90
- -28.1%
- Conversion, latest week
- 2.1%
- Market size, estimated
- £66Ka year
- Top search term
- talking stitch13K searches a year
02 · Price
A sale here is worth £39.45.
Listings sell for £39.45 on average, from £16.77 to £66.65. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At £39.45 that is £10K to £20K a year per listing.
- Average price
- £39.45inside the $15 to $100 sweet spot
- Price range
- £16.77–£66.65
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £10K–£20K
- Returns
- 2.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
70% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #172 within Soft Toys. It carries 1,048 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 90%
- Out of stock, average day
- 0.0%
- Average rank
- #172in Soft Toys
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,048per listing
- Listings tracked
- 10
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Stitch Puppet products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Just Play Ultimate Stitch Live Action Feature Plush
- Price
- £56.94
- Rating
- 4.6/5
- Reviews
- 1,562
- Age
- 1y ago

WOW! STUFF Disney Chatty Stitch Deluxe Puppetronic Stitch Puppet Animatronic Over 50 Action and Sound Combinations 30cm/12inches Height Ages 6 to Adult Blue
- Price
- £38.64
- Rating
- 4.4/5
- Reviews
- 481
- Age
- 1y ago

WOW! STUFF Disney Stitch Palm Puppetronic Feature Plush Interactive Soft Toy Talking Plush with Sounds and Actions Electronic Plush Hand Puppet Ages 6 Plus
- Price
- £23.72
- Rating
- 4.4/5
- Reviews
- 481
- Age
- 5mo ago

Just Play Many Moods Stitch Feature Plush
- Price
- £25.16
- Rating
- 4.5/5
- Reviews
- 1,357
- Age
- 1y ago

WOW! STUFF: Disney Chatty Angel Animatronic Plush Puppet Over 100 Action & Sound Combinations
- Price
- £38.06
- Rating
- 4.4/5
- Reviews
- 481
- Age
- 1y ago
Trending
90-day click momentum
WOW! STUFF Disney Stitch Palm Puppetronic Feature Plush Interactive Soft Toy Talking Plush with Sounds and Actions Electronic Plush Hand Puppet Ages 6 Plus
- Price
- £23.72
- Rating
- 4.4/5
- Reviews
- 481
- Age
- 5mo ago

Disney - Stitch FX Lilo & Stitch Plush Toy Electronic Plush Toy 45 cm 100+ Combinations of Actions and Sounds Realistic Toy with Sensors and Reactions Age 6+ Famous
- Price
- £66.65
- Rating
- 4.4/5
- Reviews
- 329
- Age
- 1y ago

BABY PAWS Stitch Interactive Plush Toy with Sounds Soft Cuddly Disney Stitch Teddy Opens & Closes Eyes Includes Carry Bag & Blanket Gift for Toddlers & Children 18+ Months
- Price
- £26.28
- Rating
- 4.5/5
- Reviews
- 190
- Age
- 1y ago

LEXIBOOK Stitch Interactive Toy Robot STITCHi3
- Price
- £42.62
- Rating
- 4.3/5
- Reviews
- 181
- Age
- 1y ago

Disney Chatty Stitch Deluxe Puppetronic Interactive Plush Toy with Puppet Barrel 50+ Movements and Sounds Ages 6+ Famous (RE001000)
- Price
- £59.67
- Rating
- 4.2/5
- Reviews
- 90
- Age
- 1y ago
Newest
by launch date
WOW! STUFF Disney Stitch Palm Puppetronic Feature Plush Interactive Soft Toy Talking Plush with Sounds and Actions Electronic Plush Hand Puppet Ages 6 Plus
- Price
- £23.72
- Rating
- 4.4/5
- Reviews
- 481
- Age
- 5mo ago

Just Play Ultimate Stitch Live Action Feature Plush
- Price
- £56.94
- Rating
- 4.6/5
- Reviews
- 1,562
- Age
- 1y ago

LEXIBOOK Stitch Interactive Toy Robot STITCHi3
- Price
- £42.62
- Rating
- 4.3/5
- Reviews
- 181
- Age
- 1y ago

Disney Chatty Stitch Deluxe Puppetronic Interactive Plush Toy with Puppet Barrel 50+ Movements and Sounds Ages 6+ Famous (RE001000)
- Price
- £59.67
- Rating
- 4.2/5
- Reviews
- 90
- Age
- 1y ago

BABY PAWS Stitch Interactive Plush Toy with Sounds Soft Cuddly Disney Stitch Teddy Opens & Closes Eyes Includes Carry Bag & Blanket Gift for Toddlers & Children 18+ Months
- Price
- £26.28
- Rating
- 4.5/5
- Reviews
- 190
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.
Brands
6 rising
Sellers
68
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
90%
Top 20: 100%
Open market
0%
- WOW! STUFF48%
- Just Play43%
- Disney4%
- LEXIBOOK3%
- BABY PAWS2%
- Bitzee2%
Demand
Stitch Puppet search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 11.0× · 9 of 12 months tracked
Search terms
Top Stitch Puppet search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- talking stitch13K/yr
- stitch puppet11K/yr
- stitch interactive toy12K/yr
- interactive stitch10K/yr
- stitch robot3K/yr
- stitch puppetronic5K/yr
- dancing stitch3K/yr
- talking stitch toy5K/yr
- stitch talking toy3K/yr
- disney stitch interactive plush ultimate stitch3K/yr
Reviews and returns
What reviews say buyers love and hate about Stitch Puppet
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Frightened my little grand daughter with the clicking noises
Noisy and now isnt really played with
Noisy toy and hasnt been played with since my 6 year old opened it at Christmas time
Not as big as it looks
Its not as big as it looks was quite disappointed with the size considering the price
Sounds stopped on 22nd March
No longer working even after battery change
Still a little bit expensive
Love
Very interactive
Great Toy
A lot of fun
Great value for money
great price
Totally worth the money
Great gift
We got this as a gift for our daughters birthday
Perfect gift
Very very good quality
Good product
good product
Cute Stitch
Stitch is brilliant
thats stitch for ya, great toy, thanks,xxx
Return
2.0% Return rate 8% Fixable by listing
Did not work properly
Such a shame thought it would be lovely gift
Frightened my little grand daughter with the clicking noises
Noisy and now isnt really played with
Noisy toy and hasnt been played with since my 6 year old opened it at Christmas time
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stitch Puppet questions
Answered from the same tracked data.









