Skip to content

Stikbot

brand-locked demand (top 5 brands take 100% of clicks) — Stikbot doesn't clear our bar today.

Flapen Score

43
Skip it
Market size 18Growth 18Conversion 29Competition 59Returns 98Price range 69Avg price 77Brand share 0Review moat 83Quality gap 48
This niche Category average

Is Stikbot profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Stikbot is a £73K/yr Amazon United Kingdom market (198K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.

Stikbot: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -14.3% over the last 90 days and 2.3% of searches end in a purchase.

£73K

revenue / yr

Units sold / yr8K
Search volume / yr-14.3%198K
Conversion rate2.3%
Avg price£15.84

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers3 · 26
Top-5 product click share49%
Open market0%
Avg brand age27 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 23 products

Sponsored placement17%
New entrants (1y)4· 0 succeeded
Avg rating4.5★
Avg reviews336

Top Stikbot products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

£0£4K£7K£11K£15K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

26

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

49%

Top 20: 97%

Open market

0%

  • Zing92%
  • StikBot6%
  • MerryXD2%

Stikbot demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume198KCVR2.3%Products23Brands3Top 5 Brands100%OOS Rate14.6%Rating4.5★Reviews336Avg BSR#789
8K6KHoliday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.8×

Top Stikbot search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • stikbot74K/yr
  • stick bot24K/yr
  • stick bots21K/yr
  • zing12K/yr
  • stikbot figures24K/yr
  • stikbots15K/yr
  • stick bots figures10K/yr
  • stickbot8K/yr
  • stickbots5K/yr
  • stikbot toys5K/yr

What reviews say buyers love and hate about Stikbot

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
Fun/Entertainment Experience30%

Fun toy

Quality-Overall13%

Good quality

Value For Money12%

Value for money

Advertised Vs Actual Product9%

As advertised

Gifting Purpose9%

Great little present

What buyers complain about

78% of reviews
Adhesion/Stickiness19%

One didn't stick wasn't happy won't buy again

Durability14%

Break easily

Value For Money14%

Too expensive

Ease Of Use14%

The weapons are difficult to put in

Size-Overall8%

too small

Stikbot return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

12%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defective Material/Parts
23%
2Quality-Overall
15%
3Value For Money
12%
4Durability
10%
5Adhesion/Stickiness
10%

Common Stikbot questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Stikbot 43/100 on Amazon United Kingdom — Skip it. The niche generates £73K/yr across 23 tracked products. 0 of 4 products launched in the last 360 days are still selling. Search demand moved -14.3% over the last 90 days.
Search demand for Stikbot on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 2.8× the quietest.