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Sticky Balls

Maybe

The products selling today average only 3.6★. But shoppers spend only $7K a year here, so Sticky Balls is a Maybe.

Flapen Score
51
51 / 100
Top 27% of 1,773 Toys & Games niches · +7 vs the category median of 44
Market size
£7K/yr27K searches / yr
90-day growth
+6.6%search demand this quarter
Competition
54%top-5 click share · 22 brands · 57 sellers

Flapen Score

Sticky Balls against its category

The dotted line is the Toys & Games average. Past it, Sticky Balls is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sticky Balls market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sticky Balls 27K times last year and spent an estimated £7K. The top 5 brands take 59% of clicks. Demand peaks in Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

3.2% of searches ended in a purchase last week.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £7K a year.

Searches, last 12 months
27K
Growth, 90 days vs prior 90
+6.6%
Conversion, latest week
3.2%
Market size, estimated
£7Ka year
Peak month
December7.2× the quietest month
Top search term
sticky balls10K searches a year

02 · Price

A sale here is worth £8.63.

Listings sell for £8.63 on average, from £1.31 to £26.37. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 100 to 250 of them. At £8.63 that is £863 to £2K a year per listing.

Average price
£8.63under the $15 to $100 sweet spot
Price range
£1.31–£26.37
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
100–250
Revenue per listing a year
£863–£2K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 33.1% of listings are out of stock. The average listing ranks #1,115 within Novelty & Gag Toys. It carries 956 reviews at 3.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
76%
Out of stock, average day
33.1%
Average rank
#1,115in Novelty & Gag Toys
Average rating
3.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
956per listing
Listings tracked
25

04 · Newcomers

Amazon counts 1 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
1Amazon's first-year sales bar
Average brand age
23 months

Products

Top Sticky Balls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

£0£737£1K£2K£3K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

22 rising

Sellers

57

Top-5 brand share

59%

Top 20: 97%

Top-5 click share

54%

Top 20: 93%

Open market

37%

  • Gytera26%
  • Tylices17%
  • ASREJUR6%
  • JOY SPOT!6%
  • Zenova5%
  • kykake4%

Demand

Sticky Balls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 7.2×

Search terms

Top Sticky Balls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sticky balls10K/yr
  • sticky balls to throw at ceiling5K/yr
  • sticky ball3K/yr
  • glow balls4K/yr
  • glow in the dark sticky balls3K/yr
  • dream balls741/yr
  • glowballs322/yr
  • glow balls stick to ceiling296/yr

Reviews and returns

What reviews say buyers love and hate about Sticky Balls

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness29%−0.25

Too sticky

These balls were not sticky at all

Not great at sticking

Quality-Overall13%+0.51

they feel cheap

Terrible quality

Pay a bit more for better product

Durability13%−0.11

Fell apart

broken very easy

Broke within 24 hours

Brightness/Shine/Glow12%−0.08

Do Not Glow

Sadly they do not glow in the dark at all

Dont even glow

Size-Overall8%−0.07

Smaller than expected

Balls are quite small

Tiny balls not like the photos at all

Love

Fun/Entertainment Experience30%+1.54

Brilliant fun—excellent glow

kept him entertained for ages

Fun to play

Color16%+1.69

Colourful

The bright colours are lovely

They are good colour

Quality-Overall15%+0.51

Balls very well made

the balls are great

Good quality

Value For Money9%+0.32

Value for money

Good value for money

best price

Advertised Vs Actual Product6%0.00

All as expected, many balls, do what's required one happy toddler

Exactly as seen

Return

0.5% Return rate 62% Fixable by listing

Size-Overall45%▃█▆▇▅▇

Smaller than expected

Balls are quite small

Tiny balls not like the photos at all

Quality-Overall13%▆▃█▄▄▄

they feel cheap

Terrible quality

Pay a bit more for better product

Adhesion/Stickiness11%█▃▁▃▃▆

Too sticky

These balls were not sticky at all

Not great at sticking

Advertised Vs Actual Product6%▁▁█▄▃▂

Tiny balls not like the photos at all

Product not like description

Not true description

Color5%▁▃█▅▃▂

FAQ

Common Sticky Balls questions

Answered from the same tracked data.