Stickle Bricks
FailThe top 5 brands take 100% of clicks, so Stickle Bricks is a Fail.
- Flapen Score
- 38 / 100Ranks 1,216 of 1,773 Toys & Games niches · −6 vs the category median of 4438
- Market size
- £227K/yr226K searches / yr
- 90-day growth
- -23.7%search demand this quarter
- Competition
- 87%top-5 click share · 3 brands · 15 sellers
Flapen Score
Stickle Bricks against its category
The dotted line is the Toys & Games average. Past it, Stickle Bricks is stronger. Inside it, weaker.
Market
The Stickle Bricks market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Stickle Bricks 226K times last year and spent an estimated £227K. All 3 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
7.1% of searches ended in a purchase last week.
Shoppers searched for this 226K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -23.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £227K a year.
- Searches, last 12 months
- 226K
- Growth, 90 days vs prior 90
- -23.7%
- Conversion, latest week
- 7.1%
- Market size, estimated
- £227Ka year
- Peak month
- December4.9× the quietest month
- Top search term
- stickle bricks137K searches a year
02 · Price
A sale here is worth £14.13.
Listings sell for £14.13 on average, from £7.74 to £24.25. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At £14.13 that is £21K to £28K a year per listing.
- Average price
- £14.13under the $15 to $100 sweet spot
- Price range
- £7.74–£24.25
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £21K–£28K
- Returns
- 0.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #518 within Baby & Toddler Toys. It carries 1,517 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #518in Baby & Toddler Toys
- Average rating
- 4.60 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,517per listing
- Listings tracked
- 9
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Stickle Bricks products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Stickle Bricks Big Bag Toddler Construction Toy with Assorted Shapes & Colours Easy Stick & Stack Building Blocks for Creative Play Storage Bag Included Ages 18 Months+ STEM Learning Fun
- Price
- £15.93
- Rating
- 4.9/5
- Reviews
- 90
- Age
- 11mo ago

Stickle Bricks Little Builder Construction Set with 30 Pieces- Enhance Creativity and Problem-Solving Skills with Engaging and Durable STEM Toy Suitable for Ages 18 Months+
- Price
- £7.74
- Rating
- 4.6/5
- Reviews
- 4,861
- Age
- 8y ago

Stickle Bricks Fun Tub Creative Construction Toy for Toddlers Boosts Fine Motor Skills & Imagination Easy Interlocking Bricks with Handy Storage Tub 18 Months+
- Price
- £11.74
- Rating
- 4.7/5
- Reviews
- 3,863
- Age
- 8y ago

obakaer Stickle Bristle Building Blocks Bricks 108PCS Toys for 3 4 Year Old
- Price
- £13.54
- Rating
- 4.6/5
- Reviews
- 243
- Age
- 2y ago

Stickle Bricks Farm Set Construction Toy Promotes Dexterity and Imagination Safe and Durable Inspire Creativity and Fine Motor Skills Suitable for Ages 18 Months and Above
- Price
- £11.66
- Rating
- 4.7/5
- Reviews
- 3,863
- Age
- 9y ago
Trending
90-day click momentum
Stickle Bricks Big Bag Toddler Construction Toy with Assorted Shapes & Colours Easy Stick & Stack Building Blocks for Creative Play Storage Bag Included Ages 18 Months+ STEM Learning Fun
- Price
- £15.93
- Rating
- 4.9/5
- Reviews
- 90
- Age
- 11mo ago

Stickle Bricks Fire Engine Construction Set The Ideal First Construction Toy for Toddlers Easy to Assemble Bricks Promotes Dexterity and Imagination Suitable for Ages 18 Months and Above
- Price
- £9.97
- Rating
- 4.6/5
- Reviews
- 178
- Age
- 8y ago

Stickle Bricks Little Builder Construction Set with 30 Pieces- Enhance Creativity and Problem-Solving Skills with Engaging and Durable STEM Toy Suitable for Ages 18 Months+
- Price
- £7.74
- Rating
- 4.6/5
- Reviews
- 4,861
- Age
- 8y ago

Stickle Bricks Farm Set Construction Toy Promotes Dexterity and Imagination Safe and Durable Inspire Creativity and Fine Motor Skills Suitable for Ages 18 Months and Above
- Price
- £11.66
- Rating
- 4.7/5
- Reviews
- 3,863
- Age
- 9y ago

obakaer Stickle Bristle Building Blocks Bricks 108PCS Toys for 3 4 Year Old
- Price
- £13.54
- Rating
- 4.6/5
- Reviews
- 243
- Age
- 2y ago
Newest
by launch date
Stickle Bricks Big Bag Toddler Construction Toy with Assorted Shapes & Colours Easy Stick & Stack Building Blocks for Creative Play Storage Bag Included Ages 18 Months+ STEM Learning Fun
- Price
- £15.93
- Rating
- 4.9/5
- Reviews
- 90
- Age
- 11mo ago

150PCS Stickle Bristle Shape Building Toys 3D Hedgehog Blocks Playset
- Price
- £19.43
- Rating
- 4.3/5
- Reviews
- 45
- Age
- 1y ago

obakaer Stickle Bristle Building Blocks Bricks 108PCS Toys for 3 4 Year Old
- Price
- £13.54
- Rating
- 4.6/5
- Reviews
- 243
- Age
- 2y ago

Stickle Bricks Big Builder Construction Set - Includes over 125 Pieces Inspire Creativity and Motor Skills Safe and Durable Construction Toy Convenient Storage Suitable for Ages 18 Months+
- Price
- £24.25
- Rating
- 4.4/5
- Reviews
- 87
- Age
- 3y ago

Stickle Bricks Build it Big Stimulate Imagination and Motor Skills with Versatile Building Set Durable and Safe Construction Toy for Ages 3 and Up
- Price
- £12.89
- Rating
- 4.6/5
- Reviews
- 423
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 87% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
15
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
0%
- Stickle Bricks88%
- obakaer9%
- teytoy3%
- Open — no brand owns it (0%)
Demand
Stickle Bricks search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.9×
Search terms
Top Stickle Bricks search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- stickle bricks137K/yr
- stickle bricks for 3 year old23K/yr
- stickle bricks for 1 year old19K/yr
- stickle bricks for 2+ year olds20K/yr
- stickle bricks for 4 year old11K/yr
- sticklebricks4K/yr
- stickle bricks for 2 year olds6K/yr
- bristle blocks4K/yr
- stickle bricks pink2K/yr
Reviews and returns
What reviews say buyers love and hate about Stickle Bricks
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Small bag
Box is tiny
Its a very small box
Love
fun to build with
Fun for the whole family
Great fun
Good value for money
great price
Great Value
Favourite gift
Great gift
Birthday present
That said, the quality feels solid and the pieces have held up well to repeated use
Great quality for varied ages
Good quality
Fun and allows creativity and imagination to play out
Great really good to encourage creative play
Great for imagination and building, and they kept him entertained for ages
Return
0.7% Return rate 41% Fixable by listing
Small bag
Box is tiny
Its a very small box
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stickle Bricks questions
Answered from the same tracked data.









