Stem Toys

Shoppers searched for this 359K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £149K a year.

Searches, last 12 months

359K

Growth, 90 days vs prior 90

-7.7%

Conversion, latest week

2.1%

Market size, estimated

£149Ka year

Peak month

December7.3× the quietest month

Top search term

stem toys128K searches a year

Listings sell for £19.72 on average, from £7.09 to £41.87. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £19.72 that is £2K to £5K a year per listing.

Average price

£19.72inside the $15 to $100 sweet spot

Price range

£7.09–£41.87

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£2K–£5K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

96% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #155 within Jigsaws & Puzzles. It carries 3,523 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

98%

Out of stock, average day

6.6%

Average rank

#155in Jigsaws & Puzzles

Average rating

4.41 starsAmazon United Kingdom average 4.36 stars

Average reviews

3,523per listing

Listings tracked

46

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

4Amazon's first-year sales bar

Average brand age

38 months