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St Patricks Day Accessories

Fail

Demand is soft, at -98.4% this quarter, so St Patricks Day Accessories is a Fail.

Flapen Score
46
46 / 100
Top 41% of 1,773 Toys & Games niches · +2 vs the category median of 44
Market size
£90K/yr425K searches / yr
90-day growth
-98.4%search demand this quarter
Competition
43%top-5 click share · 21 brands · 57 sellers

Flapen Score

St Patricks Day Accessories against its category

The dotted line is the Toys & Games average. Past it, St Patricks Day Accessories is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The St Patricks Day Accessories market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for St Patricks Day Accessories 425K times last year and spent an estimated £90K. The top 5 brands take 57% of clicks. Demand peaks in Feb–Mar. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 425K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -98.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £90K a year.

Searches, last 12 months
425K
Growth, 90 days vs prior 90
-98.4%
Conversion, latest week
3.3%
Market size, estimated
£90Ka year
Peak month
March134.6× the quietest month
Top search term
st patricks day accessories180K searches a year

02 · Price

A sale here is worth £6.42.

Listings sell for £6.42 on average, from £2.38 to £13.27. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £6.42 that is £642 to £2K a year per listing.

Average price
£6.42under the $15 to $100 sweet spot
Price range
£2.38–£13.27
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
20K–25K
Units per listing a year
100–250
Revenue per listing a year
£642–£2K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 28.5% of listings are out of stock. The average listing ranks #3,365 within Dress-Up Accessories. It carries 91 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
83%
Out of stock, average day
28.5%
Average rank
#3,365in Dress-Up Accessories
Average rating
4.44 starsAmazon United Kingdom average 4.36 stars
Average reviews
91per listing
Listings tracked
30

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
29 months

Products

Top St Patricks Day Accessories products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 43% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

21 falling

Sellers

57

Est. top-5 brand share

57%

Top 20: 100%

Est. top-5 click share

43%

Top 20: 86%

Open market

38%

  • HENBRANDT32%
  • YAMEIZE8%
  • Zidoley7%
  • DWTECH5%
  • UZEXYO5%
  • GWAWG4%

Demand

St Patricks Day Accessories search demand

Weekly searches over the year, seasonality beneath. Pick a range.

175K125KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 134.6×

Search terms

Top St Patricks Day Accessories search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • st patricks day accessories180K/yr
  • irish hat9K/yr
  • irish accessories6K/yr
  • st patricks day80K/yr
  • st patricks day outfits50K/yr
  • st patricks day hat23K/yr
  • st patrick day accessories6K/yr
  • st patricks day headband12K/yr
  • st paddys day accessories15K/yr
  • saint patricks day accessories6K/yr

Reviews and returns

What reviews say buyers love and hate about St Patricks Day Accessories

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Value For Money”
31%of negative reviews mention “Quality-Overall”
0.7%of orders come back
“not made consistently”
A buyer, on “Quality-Overall”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common St Patricks Day Accessories questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data