Squid Game

Shoppers searched for this 389K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -26.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £40K a year.

Searches, last 12 months

389K

Growth, 90 days vs prior 90

-26.9%

Conversion, latest week

0.8%

Market size, estimated

£40Ka year

Peak month

February8.1× the quietest month

Top search term

squid game222K searches a year

Listings sell for £13.62 on average, from £3.73 to £71.14. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £13.62 that is £1K to £3K a year per listing.

Average price

£13.62under the $15 to $100 sweet spot

Price range

£3.73–£71.14

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

1.4%of orders · Amazon United Kingdom median 0.6%

54% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #1,243 within Games & Accessories. It carries 273 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings

54%

Prime listings

100%

Out of stock, average day

10.0%

Average rank

#1,243in Games & Accessories

Average rating

4.27 starsAmazon United Kingdom average 4.36 stars

Average reviews

273per listing

Listings tracked

37

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months