spinosaurus
Skip itA small market ($34K/yr) — this niche doesn't clear our bar today.
Returns
Great1.0%return rate — above 5% kills the launch gate
Avg price
Great£21.80avg listing price — sweet spot $15–$100
Price range
Great£8.05–£47.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Good1,106.67avg incumbent reviews — the moat a new listing must climb
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Competition
Okay66%top-5 click share — leaders hold, buyers still browse
Conversion
Bad1.4%search→purchase rate — share of searches ending in a sale
Growth
Bad-21.6%90-day search growth — must beat 0% to launch
Market size
Bad£34K£34K/yr · 110K searches
According to Flapen's Amazon United Kingdom niche tracking, spinosaurus is a £34K/yr Amazon United Kingdom market (110K searches/yr). The top 5 brands hold 81% of demand. Verdict: Skip it — 41/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
spinosaurus market data
- Units sold / yr
- 2K–3K
- avg 100–250/product
- Revenue / yr
- £44K–£55K
- units × avg price
- Conversion rate
- 1.4%
- Avg BSR
- #546
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 39%
- Out of stock
- 10.9%
- Avg brand age
- 30 months
- Avg seller age
- 175 days
Competition & brand share
The top 5 products take 66% of clicks — established leaders, but buyers still shop beyond them.Brands
14 rising
Sellers
108
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
16%
- Mattel44%
- Zappi Co16%
- MOJO8%
- Schleich7%
- Papo6%
- BANDAI3%
- Open — no brand owns it (8 brands, 16%)
Demand
Weekly Amazon search volume, last 47 weeks — -21.6% search growth over the last 90 days.Top spinosaurus search terms
- spinosaurus60K/yr
- spinosaurus toy27K/yr
- spinosaurus jurassic world8K/yr
- jurassic world spinosaurus10K/yr
- jurassic world rebirth spinosaurus4K/yr
Top spinosaurus products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Mattel Jurassic World RebirthTail Thrasher Spinosaurus Dinosaur Toy
Mattel£31.184.7★4,925 rev
Zappi Co Childrens Spinosaurus Dinosaur Figure Toy (27cm Length) Realistic Detailed Dino Collection for Kids - Action Figures for Playtime Fun & Learning
Zappi Co£8.054.6★874 rev
SCHLEICH DINOSAURS | Spinosaurus 15049
Schleich£16.694.7★89 rev
Mattel Jurassic World Rebirth Storypack with Exclusive Spinosaurus 1 Male and 1 Female Human Figures and Accessories Spinosaurus Danger Game
Mattel£45.464.6★58 rev
Papo - Realistic Spinosaurus Dinosaur Figure - Ages 3+ - Cretaceous Collection - Educational Play Carnivorous Dinosaur - Gift Idea Toy for Girls and Boys - 31 Cm X 13 Cm X 17 Cm
Papo£20.894.6★1,598 rev
Newest
by launch dateSCHLEICH DINOSAURS | Spinosaurus 15049
Schleich£16.6989 rev
Bandai Hobby | Plannosaurus Jurassic World Spinosaurus Model Kit | Official Bandai Dinosaur Figure | Easy SnapFit Assembly No Glue or Paint Required
BANDAI£19.2115 rev
Nemesis Now Spinosaurus Skull 16cm
Nemesis Now£12.7715 rev
Mattel Jurassic World Rebirth Storypack with Exclusive Spinosaurus 1 Male and 1 Female Human Figures and Accessories Spinosaurus Danger Game
Mattel£45.4658 rev
Realistic 15 Large Tyrannosaurus Rex & Spinosaurus Dinosaur Action Figures with Movable Jaws Gift for Birthdays Collectibles Cake Toppers Party Decor & Room Decor for Kids Ages 3-12 (2PCS)
BIROHOSR£20.5717 rev
Trending
90-day click momentumBandai Hobby | Plannosaurus Jurassic World Spinosaurus Model Kit | Official Bandai Dinosaur Figure | Easy SnapFit Assembly No Glue or Paint Required
BANDAI£19.214.1★
Papo - Realistic Spinosaurus Dinosaur Figure - Ages 3+ - Cretaceous Collection - Educational Play Carnivorous Dinosaur - Gift Idea Toy for Girls and Boys - 31 Cm X 13 Cm X 17 Cm
Papo£20.894.6★
Mattel Jurassic World Rebirth Storypack with Exclusive Spinosaurus 1 Male and 1 Female Human Figures and Accessories Spinosaurus Danger Game
Mattel£45.464.6★
SCHLEICH DINOSAURS | Spinosaurus 15049
Schleich£16.694.7★
Zappi Co Plush Childrens Stuffed Soft Cuddly Plush Toy-Part of Safari Animals Collection Perfect for Kids (33cm Depth)(Spinosaurus Dinosaur)
Zappi Co£9.944.7★
What buyers say about spinosaurus
What buyers praise and complain about, mined from review topics.What buyers love
“Good fun”
“Decent size”
“Good value”
“Cute soft toy dinosaur”
What buyers complain about
“the joint came off”
“So I can not comment on the quality”
“I thought it was expensive for a not articulated plastic dinosaur”
“it's small so found it”
“This toy was not as described as it did NOT have a moving jaw”
“the mist effect isn't working”
“remote broke not long after”
Top return reasons
Common questions
- Is spinosaurus profitable to sell on Amazon United Kingdom?
- The niche generates £34K/yr across 18 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -21.6%. Flapen's verdict: Skip it (41/100).
- How competitive is the spinosaurus niche?
- 14 brands and 108 sellers compete. The top 5 products take 66% of clicks and top 5 brands hold 81% of demand.
- What do buyers complain about in spinosaurus?
- Top complaints mined from reviews: Durability, Quality-Overall, Value For Money. The return rate is 1.0%.
- What does it cost to enter the spinosaurus niche?
- Listings span £8.05–£47.34; the average listing price is £21.80 (sweet spot $15–$100). The average incumbent carries 1,107 reviews — the moat a new listing must climb.