Spinning Top

Shoppers searched for this 166K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -16.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.

Searches, last 12 months

166K

Growth, 90 days vs prior 90

-16.2%

Conversion, latest week

3.6%

Market size, estimated

£51Ka year

Peak month

December3.0× the quietest month

Top search term

spinning top61K searches a year

Listings sell for £8.70 on average, from £3.44 to £13.87. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £8.70 that is £870 to £2K a year per listing.

Average price

£8.70under the $15 to $100 sweet spot

Price range

£3.44–£13.87

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£870–£2K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

80% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 9.6% of listings are out of stock. The average listing ranks #60 within Baby & Toddler Toys. It carries 820 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

80%

Prime listings

93%

Out of stock, average day

9.6%

Average rank

#60in Baby & Toddler Toys

Average rating

4.30 starsAmazon United Kingdom average 4.36 stars

Average reviews

820per listing

Listings tracked

41

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months