Spiderman Mask
FailBuyers convert on only 1.1% of searches, so Spiderman Mask is a Fail.
- Flapen Score
- 41 / 100Ranks 1,034 of 1,773 Toys & Games niches · −3 vs the category median of 4441
- Market size
- £111K/yr309K searches / yr
- 90-day growth
- -8.1%search demand this quarter
- Competition
- 82%top-5 click share · 7 brands · 92 sellers
Flapen Score
Spiderman Mask against its category
The dotted line is the Toys & Games average. Past it, Spiderman Mask is stronger. Inside it, weaker.
Market
The Spiderman Mask market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Spiderman Mask 309K times last year and spent an estimated £111K. The top 5 brands take 92% of clicks. Demand peaks in Mar–Oct–Nov. Flapen scores it 41 out of 100, a Fail.
01 · Demand
1.1% of searches ended in a purchase last week.
Shoppers searched for this 309K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £111K a year.
- Searches, last 12 months
- 309K
- Growth, 90 days vs prior 90
- -8.1%
- Conversion, latest week
- 1.1%
- Market size, estimated
- £111Ka year
- Peak month
- October2.8× the quietest month
- Top search term
- spiderman mask173K searches a year
02 · Price
A sale here is worth £32.43.
Listings sell for £32.43 on average, from £6.36 to £130.39. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £32.43 that is £3K to £8K a year per listing.
- Average price
- £32.43inside the $15 to $100 sweet spot
- Price range
- £6.36–£130.39
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £3K–£8K
- Returns
- 1.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
60% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 17.2% of listings are out of stock. The average listing ranks #338 within Dress-Up Accessories. It carries 480 reviews at 4.13 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 60%
- Prime listings
- 90%
- Out of stock, average day
- 17.2%
- Average rank
- #338in Dress-Up Accessories
- Average rating
- 4.13 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 480per listing
- Listings tracked
- 10
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Spiderman Mask products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
VEXA Spider Hero Mechanical Eyes Homecoming Mask - Super Hero Full Mask Moving Lenses Cosplay Wearable Prop
- Price
- £29.93
- Rating
- 3.7/5
- Reviews
- 13
- Age
- 3mo ago

Marvel Legends Series Spider-Man Electronic Expressive Mask
- Price
- £83.15
- Rating
- 4.4/5
- Reviews
- 243
- Age
- 1y ago

yumcute Spider Mask With Lenses and Invisible Zip - Fancy Dress for Adults and Kids Gifts for Fans Halloween Costume Props for Masquerade Party and Carnival
- Price
- £10.95
- Rating
- 4.0/5
- Reviews
- 34
- Age
- 3y ago

Rubies Official Adults Marvel Spider Man Gloves - One Size Red Halloween
- Price
- £7.06
- Rating
- 4.0/5
- Reviews
- 707
- Age
- 11y ago

Spiderman Marvel Legends Series Iron Spider Electronic Helmet with Glowing Eyes 6 Light Settings and Adjustable Fit Red
- Price
- £130.39
- Rating
- 4.6/5
- Reviews
- 629
- Age
- 4y ago
Trending
90-day click momentum
Marvel Studios Spider-Man: Brand New Day Wisecrackin Glow Mask Electronic Role-play Toy Super Hero Costume Mask and Toys for Kids Ages 5+
- Price
- £17.51
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 3mo ago

VEXA Spider Hero Mechanical Eyes Homecoming Mask - Super Hero Full Mask Moving Lenses Cosplay Wearable Prop
- Price
- £29.93
- Rating
- 3.7/5
- Reviews
- 13
- Age
- 3mo ago

Rubies Official Adults Marvel Spider Man Gloves - One Size Red Halloween
- Price
- £7.06
- Rating
- 4.0/5
- Reviews
- 707
- Age
- 11y ago

yumcute Spider Mask With Lenses and Invisible Zip - Fancy Dress for Adults and Kids Gifts for Fans Halloween Costume Props for Masquerade Party and Carnival
- Price
- £10.95
- Rating
- 4.0/5
- Reviews
- 34
- Age
- 3y ago

Spider Web Shooter Toy for Kids 3-14 Superhero Launcher Toy Cosplay Gift
- Price
- £10.93
- Rating
- 4.0/5
- Reviews
- 329
- Age
- 2y ago
Newest
by launch date
Marvel Studios Spider-Man: Brand New Day Wisecrackin Glow Mask Electronic Role-play Toy Super Hero Costume Mask and Toys for Kids Ages 5+
- Price
- £17.51
- Rating
- 4.7/5
- Reviews
- 19
- Age
- 3mo ago

VEXA Spider Hero Mechanical Eyes Homecoming Mask - Super Hero Full Mask Moving Lenses Cosplay Wearable Prop
- Price
- £29.93
- Rating
- 3.7/5
- Reviews
- 13
- Age
- 3mo ago

Marvel Legends Series Spider-Man Electronic Expressive Mask
- Price
- £83.15
- Rating
- 4.4/5
- Reviews
- 243
- Age
- 1y ago

Spider-Man Marvel Glow FX Roleplay Mask For Kids Ages 5+ Super Hero Costume Accessory With Light-Up Lens And Adjustable Strap Entertainment-Inspired Design Red
- Price
- £14.98
- Rating
- 4.5/5
- Reviews
- 915
- Age
- 2y ago

Spider Web Shooter Toy for Kids 3-14 Superhero Launcher Toy Cosplay Gift
- Price
- £10.93
- Rating
- 4.0/5
- Reviews
- 329
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
92
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
82%
Top 20: 100%
Open market
3%
- VEXA46%
- Hasbro14%
- Rubies13%
- yumcute11%
- Marvel8%
- SPIDER-MAN5%
- Open — no brand owns it (1 brand, 3%)
Demand
Spiderman Mask search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Oct, Nov · busiest ÷ quietest = 2.8×
Search terms
Top Spiderman Mask search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- spiderman mask173K/yr
- spider man mask40K/yr
- spider-man mask17K/yr
- spiderman mask adult18K/yr
- spiderman mask kids25K/yr
- realistic spiderman mask5K/yr
- spiderman mask moving eyes12K/yr
- spiderman face shell4K/yr
- spider man mask moving eyes6K/yr
- spider man mask kids5K/yr
Reviews and returns
What reviews say buyers love and hate about Spiderman Mask
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Skinny long fingers
It's a bit too big for my nephew who is 6
Small
For the money ridiculously disappointed
it's come down in price
at £25 it is a little steep
lower quality than expected
Quality is slightly lower than expected
Terrible quality item
Buttons didn't work properly even with fully charged batteries replaced
Immersion breaking lack of instructions
it comes with no instructions on how to use the 'web' string
Love
Well made and classy piece of kit
Good quality mask
Good quality
Great fun
Overall it comes across as a fun
Fun toy
fits me well
Size wise it fitted my 10 year old well
Good size, looks like the photo
Amazing Gift for a Child
Great gift for Spiderman obsessed nephew
With the new movie coming out this is a great gift for any child
Robust and durable and will handle rough play
Works well and hope it lasts a while for him to play with
Return
1.7% Return rate 51% Fixable by listing
Skinny long fingers
It's a bit too big for my nephew who is 6
Small
lower quality than expected
Quality is slightly lower than expected
Terrible quality item
Doesnt actually work
Doesnt work at all
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Spiderman Mask questions
Answered from the same tracked data.









