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sorry what game

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 45Growth 4Conversion 77Competition 0Returns 86Price range 82Avg price 82Brand share 0Review moat 70Quality gap 21

Returns

Great1.5%

return rate — above 5% kills the launch gate

Avg price

Great£17.81

avg listing price — sweet spot $15–$100

Price range

Great£13.72–£21.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Great7.6%

search→purchase rate — share of searches ending in a sale

Review moat

Good690.33

avg incumbent reviews — the moat a new listing must climb

Market size

Okay£242K

£242K/yr · 179K searches

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-41.5%

90-day search growth — must beat 0% to launch

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, sorry what game is a £242K/yr Amazon United Kingdom market (179K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 38/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

sorry what game market data

Units sold / yr
10K–13K
avg 5,000–6,000/product
Revenue / yr
£178K–£223K
units × avg price
Conversion rate
7.6%
Avg BSR
#505
Page quality
0%
Prime
100%
Sponsored
33%
Out of stock
0.0%
Avg brand age
41 months
Avg seller age
194 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 rising

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Lucky Egg94%
  • you say i guess6%

Demand

Weekly Amazon search volume, last 19 weeks — -41.5% search growth over the last 90 days.
700500Prime Day '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Top sorry what game search terms

  • sorry what game91K/yr
  • sorry what24K/yr
  • say what game14K/yr
  • sorry what family game16K/yr
  • you say i guess game14K/yr
  • say what4K/yr
  • lip reading game6K/yr
  • sorry what game family edition4K/yr
  • sorry what family3K/yr
  • you say i guess3K/yr
All search terms

Top sorry what game products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%£48K40%£97K60%£145K80%£194K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 3 tracked products in this niche — three views at once, no toggling.

What buyers say about sorry what game

What buyers praise and complain about, mined from review topics.

What buyers love

Fun/Entertainment Experience73%

“Fun game”

Ease Of Use7%

“Easy to use”

Trivia Games7%

“Great game for family fun”

Value For Money2%

“Worth buying”

Efficiency2%

“it works perfectly”

Charging2%

“Charges easily”

What buyers complain about

Functionality-Overall43%

“this did not work so paid for the game”

Audio Quality19%

“you can't hear anything”

Charging14%

“Game came with no headphone charger as described”

Noise Level5%

“are very loud”

Top return reasons

Functionality-Overall40%
Charging22%
Audio Quality12%
Defective Material/Parts9%
Fun/Entertainment Experience3%
Quality-Overall3%
Compatibility-Overall3%
Advertised Vs Actual Product3%
Ease Of Use3%

Common questions

Is sorry what game profitable to sell on Amazon United Kingdom?
The niche generates £242K/yr across 3 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -41.5%. Flapen's verdict: Skip it (38/100).
How competitive is the sorry what game niche?
2 brands and 5 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in sorry what game?
Top complaints mined from reviews: Functionality-Overall, Audio Quality, Charging. The return rate is 1.5%.
What does it cost to enter the sorry what game niche?
Listings span £13.72–£21.40; the average listing price is £17.81 (sweet spot $15–$100). The average incumbent carries 690 reviews — the moat a new listing must climb.