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Skyjo Card Game

Fail

The top 5 products take 100% of clicks, so Skyjo Card Game is a Fail.

Flapen Score
39
39 / 100
Ranks 1,153 of 1,773 Toys & Games niches · −5 vs the category median of 44
Market size
£109K/yr182K searches / yr
90-day growth
+89.5%search demand this quarter
Competition
100%top-5 click share · 2 brands · 16 sellers

Flapen Score

Skyjo Card Game against its category

The dotted line is the Toys & Games average. Past it, Skyjo Card Game is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Skyjo Card Game market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Skyjo Card Game 182K times last year and spent an estimated £109K. All 2 brands take every click. Flapen scores it 39 out of 100, a Fail.

01 · Demand

4.4% of searches ended in a purchase last week.

Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.4% of those searches ended in a purchase. Searches in the last 90 days moved +89.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £109K a year.

Searches, last 12 months
182K
Growth, 90 days vs prior 90
+89.5%
Conversion, latest week
4.4%
Market size, estimated
£109Ka year
Top search term
skyjo card game88K searches a year

02 · Price

A sale here is worth £13.60.

Listings sell for £13.60 on average, from £12.29 to £15.42. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 3,000 to 4,000 of them. At £13.60 that is £41K to £54K a year per listing.

Average price
£13.60under the $15 to $100 sweet spot
Price range
£12.29–£15.42
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
3,000–4,000
Revenue per listing a year
£41K–£54K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

0% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #463 within Games & Accessories. It carries 22,041 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
75%
Out of stock, average day
3.9%
Average rank
#463in Games & Accessories
Average rating
4.63 starsAmazon United Kingdom average 4.36 stars
Average reviews
22,041per listing
Listings tracked
4

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Skyjo Card Game products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£16K£33K£49K£66K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 flat

Sellers

16

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Magilano83%
  • SKYJO17%

Demand

Skyjo Card Game search demand

Weekly searches over the year. Pick a range.

13K8KSpike '26Prime Day '26Apr '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Search terms

Top Skyjo Card Game search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • skyjo card game88K/yr
  • skyjo67K/yr
  • skyjo card game uk16K/yr
  • sky joe card game uk5K/yr
  • sky jo3K/yr
  • skyjo game3K/yr

Reviews and returns

What reviews say buyers love and hate about Skyjo Card Game

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall27%−0.05

much smaller than I expected

Cards take a while to get used to being smaller

Cards too small to handle

Instructions/User Manual/Troubleshooting20%−0.05

You cant play the game as the instructions are in French

Quality-Overall10%−0.01

Poor quality card

Durability7%−0.01

have not lasted well

Value For Money7%−0.02

It is not worth the price

Love

Fun/Entertainment Experience54%+3.87

A fun game

Great fun family game

Good Entertainment

Ease Of Use14%+0.62

Easy to learn

and this one has more cards in than the other version I would recommend this version as its easy to play

Convenient, travel sized Skyjo

Quality-Overall8%−0.01

Excellent product

Brillant, great quality and works great

Instructions/User Manual/Troubleshooting5%−0.05

Really simple rules, very quick to get going, tremendous fun and yet has a load of strategy behind it to keep it interesting and ensure repeated playability

Wonderful Wonderful card game great value for money easy to play read instructions first very family

Gifting Purpose5%+0.28

great gift

Return

0.3% Return rate 82% Fixable by listing

Size-Overall79%▁█▁▁▇▇

much smaller than I expected

Cards take a while to get used to being smaller

Cards too small to handle

Quality-Overall5%▁▁█▁▁▁

Poor quality card

Advertised Vs Actual Product4%▁▁▁▁▁█

hence it is deceiving

Thin4%
Gifting Purpose4%▁▁█▁▁▁

FAQ

Common Skyjo Card Game questions

Answered from the same tracked data.