How competitive is the Skyjo Card Game niche on Amazon United Kingdom?

2 brands and 16 sellers compete in Skyjo Card Game on Amazon United Kingdom. The top 5 Skyjo Card Game products take 100% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Skyjo Card Game niche?

Skyjo Card Game sells for £13.60 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £12.29–£15.42. The average incumbent carries 22,041 reviews — the moat a new listing must climb.

Skyjo Card Game

a concentrated shelf (top 5 take 100% of clicks) — Skyjo Card Game doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Skyjo Card Game profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Skyjo Card Game is a £109K/yr Amazon United Kingdom market (182K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 39/100.

Skyjo Card Game: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +89.5% over the last 90 days and 4.4% of searches end in a purchase.

£109K

revenue / yr

Units sold / yr20K

Search volume / yr+89.5%182K

Conversion rate4.4%

Avg price£13.60

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers2 · 16

Top-5 product click share100%

Open market0%

Avg brand age46 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 4 products

Top Skyjo Card Game products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Magilano - SKYJO Voyage

Price: £12.29
Rating: 4.5/5
Reviews: 297
Age: 10mo ago

Magilano - Skyjo: Card Game (French Box)

Price: £15.42
Rating: 4.7/5
Reviews: 3,957
Age: 6y ago

SKYJO Action from Magilano - The exciting card game for fun and fun game nights with friends and family.

Price: £14.29
Rating: 4.6/5
Reviews: 9,224
Age: 6y ago

SKYJO by Magilano - The entertaining card game for kids and adults. The ideal game for fun entertaining and exciting hours of play with friends and family.

Price: £12.41
Rating: 4.7/5
Reviews: 74,686
Age: 10y ago

Newest

by launch date

Magilano - SKYJO Voyage

Price: £12.29
Rating: 4.5/5
Reviews: 297
Age: 10mo ago

SKYJO Action from Magilano - The exciting card game for fun and fun game nights with friends and family.

Price: £14.29
Rating: 4.6/5
Reviews: 9,224
Age: 6y ago

Magilano - Skyjo: Card Game (French Box)

Price: £15.42
Rating: 4.7/5
Reviews: 3,957
Age: 6y ago

SKYJO by Magilano - The entertaining card game for kids and adults. The ideal game for fun entertaining and exciting hours of play with friends and family.

Price: £12.41
Rating: 4.7/5
Reviews: 74,686
Age: 10y ago

Competition: brands, sellers & click share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

Magilano83%
SKYJO17%

Skyjo Card Game demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume182KCVR4.4%Products4Brands2Top 5 Brands100%OOS Rate3.9%Rating4.6★Reviews22,041Avg BSR#463

Top Skyjo Card Game search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

skyjo card game88K/yr +103.5%3.9% conv.
skyjo67K/yr +77.3%2.8% conv.
skyjo card game uk16K/yr +67.0%3.7% conv.
sky joe card game uk5K/yr +102.4%5.2% conv.
sky jo3K/yr +132.9%3.9% conv.
skyjo game3K/yr +65.4%1.7% conv.

What reviews say buyers love and hate about Skyjo Card Game

What buyers mention most, as a share of all reviews.

What buyers love

96% of reviews

Fun/Entertainment Experience54%

“A fun game”

Ease Of Use14%

“Easy to learn”

Quality-Overall8%

“Excellent product”

Instructions/User Manual/Troubleshooting5%

“Really simple rules, very quick to get going, tremendous fun and yet has a load of strategy behind it to keep it interesting and ensure repeated playability”

Gifting Purpose5%

“great gift”

What buyers complain about

77% of reviews

Size-Overall27%

“much smaller than I expected”

Instructions/User Manual/Troubleshooting20%

“You cant play the game as the instructions are in French”

Quality-Overall10%

“Poor quality card”

Durability7%

“have not lasted well”

Value For Money7%

“It is not worth the price”

Skyjo Card Game return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

82%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

79%

2Quality-Overall

3Advertised Vs Actual Product

4Thin

5Gifting Purpose

Common Skyjo Card Game questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Skyjo Card Game 39/100 on Amazon United Kingdom — Skip it. The niche generates £109K/yr across 4 tracked products. 1 of 1 products launched in the last 360 days are still selling. Search demand moved +89.5% over the last 90 days.

Skyjo Card Game buyers on Amazon United Kingdom complain most about Size-Overall, Instructions/User Manual/Troubleshooting, Quality-Overall, the themes mined from the niche's reviews. Its return rate is 0.3%.