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Sherlock Holmes Board Game

brand-locked demand (top 5 brands take 100% of clicks) — Sherlock Holmes Board Game doesn't clear our bar today.

Flapen Score

26
Skip it
Market size 1Growth 7Conversion 9Competition 3Returns 95Price range 82Avg price 95Brand share 0Review moat 50Quality gap 25
This niche Category average

Is Sherlock Holmes Board Game profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Sherlock Holmes Board Game is a £3K/yr Amazon United Kingdom market (18K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 26/100.

Sherlock Holmes Board Game: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -36.5% over the last 90 days and 0.7% of searches end in a purchase.

£3K

revenue / yr

Units sold / yr2K
Search volume / yr-36.5%18K
Conversion rate0.7%
Avg price£23.47

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers3 · 84
Top-5 product click share97%
Open market0%
Avg brand age63 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 6 products

Sponsored placement0%
New entrants (1y)0· 0 succeeded
Avg rating4.6★
Avg reviews1,541

Top Sherlock Holmes Board Game products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 97% of clicks — a locked-up shelf that new listings rarely crack.

£0£614£1K£2K£2K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

84

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Gibsons80%
  • Asmodee16%
  • Ravensburger4%

Sherlock Holmes Board Game demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume18KCVR0.7%Products6Brands3Top 5 Brands100%OOS Rate0.0%Rating4.6★Reviews1,541Avg BSR#2,201
2K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 11.5×

Top Sherlock Holmes Board Game search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • 221b baker street board game6K/yr
  • sherlock holmes board game8K/yr
  • sherlock holmes game4K/yr

What reviews say buyers love and hate about Sherlock Holmes Board Game

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Fun/Entertainment Experience69%

Fabulous Game

Trivia Games12%

Full of Fun and Laughter

Value For Money7%

it wasnt that expensive

Ease Of Use7%

its easy to use

Quality-Overall5%

Quality is good

Sherlock Holmes Board Game return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

25%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
50%
2Weight Heavy
25%
3Size-Overall
25%

Common Sherlock Holmes Board Game questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sherlock Holmes Board Game 26/100 on Amazon United Kingdom — Skip it. The niche generates £3K/yr across 6 tracked products. Search demand moved -36.5% over the last 90 days.
Search demand for Sherlock Holmes Board Game on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 11.5× the quietest.