Shape Sorter

Shoppers searched for this 174K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £104K a year.

Searches, last 12 months

174K

Growth, 90 days vs prior 90

-1.3%

Conversion, latest week

5.2%

Market size, estimated

£104Ka year

Peak month

November3.3× the quietest month

Top search term

shape sorter70K searches a year

Listings sell for £11.43 on average, from £7.08 to £16.31. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £11.43 that is £3K to £6K a year per listing.

Average price

£11.43under the $15 to $100 sweet spot

Price range

£7.08–£16.31

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

250–500

Revenue per listing a year

£3K–£6K

Returns

0.7%of orders · Amazon United Kingdom median 0.6%

74% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #124 within Baby & Toddler Toys. It carries 7,757 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

74%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#124in Baby & Toddler Toys

Average rating

4.53 starsAmazon United Kingdom average 4.36 stars

Average reviews

7,757per listing

Listings tracked

19

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months