Seesaw

Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £72K a year.

Searches, last 12 months

93K

Growth, 90 days vs prior 90

+14.2%

Conversion, latest week

1.6%

Market size, estimated

£72Ka year

Peak month

April4.4× the quietest month

Top search term

seesaw37K searches a year

Listings sell for £48.94 on average, from £19.20 to £108.91. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £48.94 that is £0 to £5K a year per listing.

Average price

£48.94inside the $15 to $100 sweet spot

Price range

£19.20–£108.91

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

1K–1K

Units per listing a year

0–100

Revenue per listing a year

£0–£5K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

73% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #18 within Baby & Toddler Toys. It carries 856 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings

73%

Prime listings

80%

Out of stock, average day

9.7%

Average rank

#18in Baby & Toddler Toys

Average rating

4.16 starsAmazon United Kingdom average 4.36 stars

Average reviews

856per listing

Listings tracked

15

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months