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Rummikub Travel

Fail

The top 5 products take 100% of clicks, so Rummikub Travel is a Fail.

Flapen Score
44
44 / 100
Ranks 850 of 1,773 Toys & Games niches · on the category median
Market size
£135K/yr78K searches / yr
90-day growth
+37.3%search demand this quarter
Competition
100%top-5 click share · 3 brands · 23 sellers

Flapen Score

Rummikub Travel against its category

The dotted line is the Toys & Games average. Past it, Rummikub Travel is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rummikub Travel market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Rummikub Travel 78K times last year and spent an estimated £135K. All 3 brands take every click. Demand peaks in Jul–Aug–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 11.0% of those searches ended in a purchase.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved +37.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £135K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
+37.3%
Conversion, latest week
11.0%
Market size, estimated
£135Ka year
Peak month
August2.3× the quietest month
Top search term
rummikub travel39K searches a year

02 · Price

A sale here is worth £15.64.

Listings sell for £15.64 on average, from £11.83 to £21.83. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 1,500 to 2,000 of them. At £15.64 that is £23K to £31K a year per listing.

Average price
£15.64inside the $15 to $100 sweet spot
Price range
£11.83–£21.83
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
1,500–2,000
Revenue per listing a year
£23K–£31K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #71 within Games & Accessories. It carries 1,876 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#71in Games & Accessories
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,876per listing
Listings tracked
5

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Rummikub Travel products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.

£0£20K£41K£61K£81K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

23

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

100%

Top 20: 100%

Open market

0%

  • Ideal85%
  • Smilejoy11%
  • Point Games4%

Demand

Rummikub Travel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25DecMarJunAugNovMarMay

Peak months: Jul, Aug, Dec · busiest ÷ quietest = 2.3×

Search terms

Top Rummikub Travel search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • rummikub travel39K/yr
  • travel rummikub25K/yr
  • travel rummikub game with bag9K/yr
  • rummikub travel game5K/yr

Reviews and returns

What reviews say buyers love and hate about Rummikub Travel

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Fun/Entertainment Experience”
25%of negative reviews mention “Size-Overall”
0.9%of orders come back
“The tiles are smaller than standard”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Rummikub Travel questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data