Skip to content
46

rumi sword

Skip it

Soft demand (-51.3% this quarter) — this niche doesn't clear our bar today.

Market size 21Growth 0Conversion 33Competition 37Returns 80Price range 48Avg price 62Brand share 58Review moat 98Quality gap 100

Quality gap

Incredible2.4★

avg incumbent rating — lower means beatable quality

Review moat

Incredible43.21

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.8%

return rate — above 5% kills the launch gate

Avg price

Good£13.46

avg listing price — sweet spot $15–$100

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Price range

Okay£4.44–£24.57

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.6%

search→purchase rate — share of searches ending in a sale

Market size

Bad£84K

£84K/yr · 240K searches

Growth

Bad-51.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, rumi sword is a £84K/yr Amazon United Kingdom market (240K searches/yr). The top 5 brands hold 70% of demand. Verdict: Skip it — 46/100.

Data updated Jul 29, 2026 · scored weekly · How we score niches

rumi sword market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
£81K–£108K
units × avg price
Conversion rate
2.6%
Avg BSR
#243
Page quality
0%
Prime
74%
Sponsored
84%
Out of stock
15.4%
Avg brand age
27 months
Avg seller age
203 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

17 rising

Sellers

19

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

25%

  • Gugxiom22%
  • CCYLEZ17%
  • SpirWoRchlan16%
  • SENECESLI8%
  • Yanmis8%
  • Topiky5%

Demand

Weekly Amazon search volume, last 42 weeks — -51.3% search growth over the last 90 days.
15K10KHoliday '25Oct '25Nov '25Jan '26Mar '26Apr '26Jun '26

Top rumi sword search terms

  • rumi sword114K/yr
  • rumi sword from kpop demon hunters26K/yr
  • kpop sword12K/yr
  • kpop demon hunters sword22K/yr
  • k pop demon hunters sword13K/yr
  • k pop sword8K/yr
  • kpop demon hunters weapons13K/yr
  • kpop demon hunter sword5K/yr
  • demon hunter sword5K/yr
  • kpop demon hunters rumi sword7K/yr
All search terms

Top rumi sword products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£8K20%£17K30%£25K40%£34K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 19 tracked products in this niche — three views at once, no toggling.

What buyers say about rumi sword

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money14%

“the price feels very reasonable for what you get”

Quality-Overall10%

“They are well made, nicely assembled, and at just £7.99. at the time of review., theyre an absolute bargain”

Design-Overall8%

“Cool design”

Durability7%

“I would say looked after would be durable”

Fun/Entertainment Experience6%

“Fun item”

Weight Light5%

“Great Lightweight Props for Cosplay & Halloween”

Advertised Vs Actual Product4%

“Just what I expected based on other reviews”

Color3%

“The colours are great”

Material Quality3%

“high-quality PVC”

Ease Of Use3%

“Its easy to use”

What buyers complain about

Durability37%

“Broke already”

Quality-Overall30%

“Terrible quality - broke in seconds”

Value For Money6%

“maybe a tad expensive for what you get”

Strength4%

“Flimsy”

Assembly/Installation3%

“it came not assembled”

Sharpness2%

“It has a very sharp point”

Adhesion/Stickiness2%

“Product kept coming apart so I had to glue it”

Handle Quality2%

“Handle wouldn't clip in to sword”

Size-Overall1%

“wouldnt fit together properly”

Advertised Vs Actual Product1%

“Definitely doesnt do what it says on the tin”

Top return reasons

Defective Material/Parts32%
Durability26%
Quality-Overall14%
Strength5%
Handle Quality4%
Size-Overall4%
Functionality-Overall2%
Assembly/Installation2%
Advertised Vs Actual Product2%
Value For Money2%

Common questions

Is rumi sword profitable to sell on Amazon United Kingdom?
The niche generates £84K/yr across 19 tracked products. 0 of 17 products launched in the last 360 days are still selling. 90-day search growth is -51.3%. Flapen's verdict: Skip it (46/100).
How competitive is the rumi sword niche?
17 brands and 19 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 70% of demand.
What do buyers complain about in rumi sword?
Top complaints mined from reviews: Durability, Quality-Overall, Value For Money. The return rate is 1.8%.
What does it cost to enter the rumi sword niche?
Listings span £4.44–£24.57; the average listing price is £13.46 (sweet spot $15–$100). The average incumbent carries 43 reviews — the moat a new listing must climb.