roblox plush
Worth a lookShows a thin review moat (69 avg reviews), but a small market ($16K/yr) keeps it on the watch list.
Review moat
Incredible69.1avg incumbent reviews — the moat a new listing must climb
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Brand share
Great45%top-5 brand share — no brand owns this niche
Competition
Great29%top-5 click share — an open shelf
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Okay£10.58avg listing price — sweet spot $15–$100
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Price range
Bad£4.30–£16.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-29.7%90-day search growth — must beat 0% to launch
Market size
Bad£16K£16K/yr · 89K searches
According to Flapen's Amazon United Kingdom niche tracking, roblox plush is a £16K/yr Amazon United Kingdom market (89K searches/yr). The top 5 brands hold 45% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Worth a look — 52/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
roblox plush market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- £16K–£21K
- units × avg price
- Conversion rate
- 1.7%
- Avg BSR
- #1,732
- Page quality
- 0%
- Prime
- 88%
- Sponsored
- 60%
- Out of stock
- 22.4%
- Avg brand age
- 20 months
- Avg seller age
- 193 days
Competition & brand share
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.Brands
33 rising
Sellers
64
Top-5 brand share
45%
Top 20: 89%
Top-5 click share
29%
Top 20: 70%
Open market
49%
- Pianocean12%
- NTGFU10%
- Kouipoie9%
- OUKEYI9%
- PhatMojo6%
- PQKL-party5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -29.7% search growth over the last 90 days.Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.6×
Top roblox plush search terms
- roblox plush33K/yr
- roblox plushies18K/yr
- doors roblox10K/yr
- roblox teddy8K/yr
- doors plushies5K/yr
- roblox doors6K/yr
- doors plush3K/yr
- doors roblox plush4K/yr
- roblox doors plush2K/yr
- roblox doors toys835/yr
Top roblox plush products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Kouipoie 99 Nights In The Forest Plush Toy The Deer Villain Collectible Soft Toy Game-Inspired Stuffed Animal For Kids & Adults Cuddly Plushie Gift For Christmas Halloween & Birthdays. (Roblox Noob)
Kouipoie£12.034.4★124 rev
OUKEYI 13.3 Doors Plush Figure Doors from Rainbow Plushies Soft Game Monster Stuffed Doll Halloween for Boys Girls (Figure Doors)
OUKEYI£8.764.2★68 rev
Pianocean Plüschspielzeug gefüllte Plüschpuppen Plush Toy Stuffed Plush Doll Cute Cartoon Collectible Home Decoration Birthday Gift for Children Boys and Girls
Pianocean£6.745.0★1 rev
PQKL-party roblx 38cm Plushies Roblx Dolls Stuffed Cartoon Dolls for Anime Fans
PQKL-party£11.774.7★28 rev
Benolls Roblox Doors Figure Plush Doors Roblox plush Doors Figure Rainbow Plush Toy Friends Plushies Stuffing Toy Horror Doll Stuffed Black Plushy Anime Filling for Girls Boys
Benolls£9.614.5★707 rev
Newest
by launch date
99 Nights in the Forest Deer Plush Toy (14.8 Inch) |Game-Inspired Villain Stuffed Animal | Soft Roblox Plushies for Kids & Adults | Gift for Christmas Birthday Halloween
SiumPklay£11.629 rev
Roblx Backpack School Bag Boys Teen- Roblx Rucksack with Adjustable Shoulder Straps Students Schoolbag Anime Book Bags Kids Schoolbag Backpack Gifts for Game Fans Children Lightweight High Capacity
NTGFU£10.533 rev
Pianocean Plüschspielzeug gefüllte Plüschpuppen Plush Toy Stuffed Plush Doll Cute Cartoon Collectible Home Decoration Birthday Gift for Children Boys and Girls
Pianocean£6.741 rev
Pianocean Plüschspielzeug Gefüllte Plüschpuppen Plush Toy Stuffed Plush Doll Cute Cartoon Collectible Home Decoration Birthday Gift for Children Boys and Girls
Pianocean£6.6514 rev
99 Nights in the Forest - Blind Box Collectible Plush Assortment - Series 1 - Includes DLC Code Redeemable on Roblox - Stuffed Animal Plush Toys - Officially Licensed by PhatMojo
PhatMojo£8.8617 rev
Trending
90-day click momentum
Scratch Art Ltalian Brain-Teasing Toy | Tralalero Tralala Plush Toy | Cute Ltalian Shark Imagination Teddy Stuffed Plush Toy. The Best Gift For Boys And Girls On Childrens Day (Spyder Sammy)
Scratch Art£9.453.7★
Roblx Backpack School Bag Boys Teen- Roblx Rucksack with Adjustable Shoulder Straps Students Schoolbag Anime Book Bags Kids Schoolbag Backpack Gifts for Game Fans Children Lightweight High Capacity
NTGFU£10.533.3★
Roblx Backpack School Bag Boys Teen- Anime School Rucksack with Adjustable Shoulder Straps 3d Printed Book Bags Childrens Schoolbag Waterproof Backpack for 3-12 Years Gamers Gifts Hiking Travel
NTGFU£14.323.7★
Pianocean Plüschspielzeug Gefüllte Plüschpuppen Plush Toy Stuffed Plush Doll Cute Cartoon Collectible Home Decoration Birthday Gift for Children Boys and Girls
Pianocean£6.653.4★
CavspkArt Steal a Brainrot Cute Games Plush - Spyder Sammy Plush Cartoon Figures Pillow Brainrot Plush Stuffed Animals Gifts for Fans Kids Adults Home Decor (A4)
CavspkArt£10.293.9★
What buyers say about roblox plush
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality”
“Good gift”
“Good value for money”
“Decent size”
“product came as expected”
“The designs are fun”
“Very sweet designs and popular”
“soft”
“Much loved addition to grandsons collection”
“Cute set, just needed a little fluffing”
What buyers complain about
“quality not brilliant mainly due to vacuum packing”
“Not worth the price for what you get”
“stitching coming apart”
“Small size”
“The owl split after a short time same day i received”
“Different from advertised picture”
Top return reasons
Common questions
- Is roblox plush profitable to sell on Amazon United Kingdom?
- The niche generates £16K/yr across 48 tracked products. 0 of 26 products launched in the last 360 days are still selling. 90-day search growth is -29.7%. Flapen's verdict: Worth a look (52/100).
- How competitive is the roblox plush niche?
- 33 brands and 64 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 45% of demand.
- What do buyers complain about in roblox plush?
- Top complaints mined from reviews: Quality-Overall, Value For Money, Stitch/Finish/Polish. The return rate is 0.6%.
- When does demand for roblox plush peak?
- Demand peaks in Oct–Nov–Dec; the busiest month runs 4.6× the quietest.
- What does it cost to enter the roblox plush niche?
- Listings span £4.30–£16.93; the average listing price is £10.58 (sweet spot $15–$100). The average incumbent carries 69 reviews — the moat a new listing must climb.