How competitive is the Riftbound niche on Amazon United Kingdom?

6 brands and 42 sellers compete in Riftbound on Amazon United Kingdom. The top 5 Riftbound products take 69% of clicks and its top 5 brands hold 98% of demand.

Riftbound

brand-locked demand (top 5 brands take 98% of clicks) — Riftbound doesn't clear our bar today.

Signals Low Review Barrier Out of Stock

Flapen Score

Skip it

This niche Category average

Is Riftbound profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Riftbound is a £30K/yr Amazon United Kingdom market (95K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 34/100.

Riftbound: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -14.4% over the last 90 days and 0.8% of searches end in a purchase.

£30K

revenue / yr

Units sold / yr1K

Search volume / yr-14.4%95K

Conversion rate0.8%

Avg price£41.75

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

open market share

Brands · sellers6 · 42

Top-5 product click share69%

Open market2%

Avg brand age27 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.8★ — the gap to enter on.

0/100

page quality · 12 products

Top Riftbound products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Riftbound: League of Legends TCG Unleashed - Booster Display - 24 Booster Packs (14 Cards Ea) Deck-Building Trading Card Game Randomly Assorted

Price: £114.08
Rating: 5.0/5
Reviews: 1
Age: 7mo ago

Riftbound: League of Legends TCG Origins Champion Deck: Jinx

Price: £23.81
Rating: 5.0/5
Reviews: 10
Age: 10mo ago

Riftbound: League of Legends Trading Card Game Unleashed: Vex Champion Deck

Price: £23.16
Rating: 0.0/5
Reviews: 0
Age: 2mo ago

Riftbound: League of Legends Trading Card Game Unleashed: Vi Champion Deck

Price: £22.75
Rating: 0.0/5
Reviews: 0
Age: 7mo ago

Riftbound: League of Legends TCG Origins Champion Deck: Lee Sin

Price: £23.28
Rating: 4.8/5
Reviews: 7
Age: 9mo ago

Newest

by launch date

Riftbound: League of Legends Trading Card Game Unleashed: Vex Champion Deck

Price: £23.16
Rating: 0.0/5
Reviews: 0
Age: 2mo ago

League of Legends | Riftbound Collectable Trading Card | Sealed Box | Simplified Chinese Edition | Riot Games | For Collectors 15+ Years | Spiritforged (Jumbo 14 Card)

Price: £83.56
Rating: 0.0/5
Reviews: 0
Age: 4mo ago

Preorder - Riftbound: League of Legends - Bulk Runes

Price: £21.88
Rating: 0.0/5
Reviews: 0
Age: 6mo ago

League of Legends | Riftbound Collectable Trading Card | Sealed Box | Simplified Chinese Edition | Riot Games | For Collectors 15+ Years | Origins (Jumbo 14 Card)

Price: £91.63
Rating: 0.0/5
Reviews: 0
Age: 6mo ago

Riftbound: League of Legends TCG Unleashed - Booster Display - 24 Booster Packs (14 Cards Ea) Deck-Building Trading Card Game Randomly Assorted

Price: £114.08
Rating: 5.0/5
Reviews: 1
Age: 7mo ago

Competition: brands, sellers & click share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)7 products missing review or click data not plotted

Brands

6 rising

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

RIFTBOUND32%
UVS Games22%
Riftbound: League of Legends Trading Card Game17%
Jasco Games15%
Collect-a-Bubbles13%
Heypappy2%
Open — no brand owns it (0%)

Riftbound demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume95KCVR0.8%Products12Brands6Top 5 Brands98%OOS Rate19.5%Rating4.8★Reviews10Avg BSR#649

Top Riftbound search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

riftbound69K/yr -13.8%0.8% conv.
riftbound tcg23K/yr -11.0%0.8% conv.
uvs games3K/yr -40.1%0.2% conv.

What reviews say buyers love and hate about Riftbound

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Quality-Overall25%

“its well made”

Advertised Vs Actual Product25%

“it does what its meant to do”

Storage Capacity25%

“holds lots of cards”

Suitability Beginner25%

“Overall, this is a well-presented starter deck that works well for learning the game or casual play”

Riftbound return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

50%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Gifting Purpose

50%

2Size-Overall

50%

Common Riftbound questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Riftbound 34/100 on Amazon United Kingdom — Skip it. The niche generates £30K/yr across 12 tracked products. 6 of 11 products launched in the last 360 days are still selling. Search demand moved -14.4% over the last 90 days.

Riftbound sells for £41.75 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £19.41–£114.08. The average incumbent carries 10 reviews — the moat a new listing must climb.