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Reward Chart

Maybe

Returns run at only 0.3% of orders. But demand is soft, at -7.9% this quarter, so Reward Chart is a Maybe.

Flapen Score
56
56 / 100
Top 14% of 1,773 Toys & Games niches · +12 vs the category median of 44
Market size
£232K/yr520K searches / yr
90-day growth
-7.9%search demand this quarter
Competition
37%top-5 click share · 27 brands · 46 sellers

Flapen Score

Reward Chart against its category

The dotted line is the Toys & Games average. Past it, Reward Chart is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Reward Chart market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Reward Chart 520K times last year and spent an estimated £232K. The top 5 brands take 62% of clicks. Demand peaks in Jan–Sep. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

5.2% of searches ended in a purchase last week.

Shoppers searched for this 520K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -7.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £232K a year.

Searches, last 12 months
520K
Growth, 90 days vs prior 90
-7.9%
Conversion, latest week
5.2%
Market size, estimated
£232Ka year
Peak month
September2.3× the quietest month
Top search term
reward chart179K searches a year

02 · Price

A sale here is worth £8.62.

Listings sell for £8.62 on average, from £2.02 to £24.29. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At £8.62 that is £4K to £6K a year per listing.

Average price
£8.62under the $15 to $100 sweet spot
Price range
£2.02–£24.29
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
500–750
Revenue per listing a year
£4K–£6K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #57 within Learning & Education. It carries 424 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
4.6%
Average rank
#57in Learning & Education
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
424per listing
Listings tracked
42

04 · Newcomers

Amazon counts 0 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Reward Chart products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

£0£7K£14K£21K£28K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

27 falling

Sellers

46

Top-5 brand share

62%

Top 20: 96%

Top-5 click share

37%

Top 20: 84%

Open market

32%

  • Thboxes24%
  • khlerox17%
  • Gifts and Temptations9%
  • Navoys6%
  • Lemicin6%
  • House of Card & Paper5%

Demand

Reward Chart search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Sep · busiest ÷ quietest = 2.3×

Search terms

Top Reward Chart search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • reward chart179K/yr
  • behaviour charts for children51K/yr
  • sticker chart46K/yr
  • reward charts for children behaviour42K/yr
  • star chart28K/yr
  • sticker chart for children behaviour22K/yr
  • star chart for children behaviour19K/yr
  • magnetic reward chart17K/yr
  • reward charts for children18K/yr
  • kids reward chart20K/yr

Reviews and returns

What reviews say buyers love and hate about Reward Chart

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Magnetic Strength/Adsorption24%−0.17

Magnet doesnt work

Weak magnets

Not magnetic

Value For Money10%−0.03

At £7.99 they are a bit expensive

Dissapointing for the price

It is overpriced

Adhesion/Stickiness7%−0.03

not enough stickers and these cant be peeled off and reused

don't stick to the board

Did not stick to the metal fridge nor would the tabs stay on it either

Size-Overall6%+0.39

It's actually bigger

A bit small

Smaller than expected

Paper Quality5%−0.04

the paper is coming off

This is just a single sheet of thick-ish paper

Love

Quality-Overall24%+1.48

Good quality, and a nice large bumper pack

Good quality

Beautiful high quality reward jars

Value For Money13%−0.03

Great value for money

Excellent value

Good value

Magnetic Strength/Adsorption9%−0.17

Magnet is strong

Magnetic works well

The magnetic strength is pretty good

Ease Of Use8%+0.41

Easy to use

Easy to use/fill in

Very easy to peel off

Color8%+0.65

Lovely bright colours

Very colourful with a good clear appearance

Colorful and cute

Return

0.3% Return rate 32% Fixable by listing

Size-Overall25%▆█▅▇▆▁

It's actually bigger

A bit small

Smaller than expected

Magnetic Strength/Adsorption23%▅▂▅▃▄█

Magnet doesnt work

Weak magnets

Not magnetic

Quality-Overall7%█▃▄▅▃▁

Bad quality

Poor quality

Defective Material/Parts6%▁▃█▅▇█

Item was damaged

Compatibility-Overall5%▁█▁▁▁▁

FAQ

Common Reward Chart questions

Answered from the same tracked data.