Is reward chart profitable to sell on Amazon United Kingdom?

The niche generates £232K/yr across 42 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is -7.9%. Flapen's verdict: Worth a look (56/100).

How competitive is the reward chart niche?

27 brands and 46 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 62% of demand.

What do buyers complain about in reward chart?

Top complaints mined from reviews: Magnetic Strength/Adsorption, Value For Money, Adhesion/Stickiness. The return rate is 0.3%.

When does demand for reward chart peak?

Demand peaks in Jan–Sep; the busiest month runs 2.3× the quietest.

What does it cost to enter the reward chart niche?

Listings span £2.02–£24.29; the average listing price is £8.62 (sweet spot $15–$100). The average incumbent carries 424 reviews — the moat a new listing must climb.

reward chart

Worth a look

Shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Review moat

Great424.33

avg incumbent reviews — the moat a new listing must climb

Competition

Great37%

top-5 click share — an open shelf

Brand share

Good62%

top-5 brand share — brands hold most of the demand

Conversion

Good5.2%

search→purchase rate — share of searches ending in a sale

Market size

Okay£232K

£232K/yr · 520K searches

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay£2.02–£24.29

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Bad£8.62

avg listing price — sweet spot $15–$100

Growth

Bad-7.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, reward chart is a £232K/yr Amazon United Kingdom market (520K searches/yr). The top 5 brands hold 62% of demand. Demand peaks in Jan–Sep. Verdict: Worth a look — 56/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

reward chart market data

Units sold / yr: 25K–30K; avg 500–750/product
Revenue / yr: £216K–£259K; units × avg price
Conversion rate: 5.2%
Avg BSR: #57
Page quality: 0%
Prime: 100%
Sponsored: 93%
Out of stock: 4.6%
Avg brand age: 30 months
Avg seller age: 181 days

Competition & brand share

Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.

Brands

27 falling

Sellers

Top-5 brand share

62%

Top 20: 96%

Top-5 click share

37%

Top 20: 84%

Open market

32%

Thboxes24%
khlerox17%
Gifts and Temptations9%
Navoys6%
Lemicin6%
House of Card & Paper5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.9% search growth over the last 90 days.

Peak months: Jan, Sep · busiest ÷ quietest = 2.3×

Open Trend

Top reward chart search terms

reward chart179K/yr -11.1%4.1% conv.
behaviour charts for children51K/yr +2.3%3.5% conv.
sticker chart46K/yr -5.9%5.4% conv.
reward charts for children behaviour42K/yr -5.9%3.3% conv.
star chart28K/yr +3.0%5.2% conv.
sticker chart for children behaviour22K/yr -6.6%5.1% conv.
star chart for children behaviour19K/yr +5.0%5.2% conv.
magnetic reward chart17K/yr -1.0%2.4% conv.
reward charts for children18K/yr -10.9%3.1% conv.
kids reward chart20K/yr -30.7%3.0% conv.

All search terms

Top reward chart products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Magnetic Reward Chart for Kids at Home Behavior Chart Pad with 26 Chore Charts 1680 Star Stickers 84 Motivational Stickers to Motivate Responsibility & Good Habits (Unicorn)

khlerox£5.994.6★533 rev

Reward Chart & Habit Tracker A4 Goal Progress Chart

Gifts and Temptations£3.434.4★97 rev

Magnetic Reward Chart for Kids with 52 Behaviour Stickers Dinosaur

Thboxes£9.604.5★237 rev

Magnetic Reward Chart for Kids with 52 Behaviour Stickers Unicorn

Thboxes£9.734.5★237 rev

House of Card & Paper Reward Chart 4 Charts and 225 Foil Star Shaped Stickers per Pack

House of Card & Paper£2.754.6★1,830 rev

Newest

by launch date

8 Reward Charts and 392 Star Stickers - Reward Charts for Good Behaviour

Navoys£3.652 rev

4mo ago

Magnetic Reward Chart For Kids 32 Perforated Chore Charts Dinosaur

Thboxes£7.6411 rev

5mo ago

Magnetic Reward Chart For Kids 32 Perforated Chore Charts Unicorn

Thboxes£7.5411 rev

5mo ago

4 PCS A4 Childrens Star Reward Chart and 3 Style Sticker Chart With 125 Star Stickers 21cm x 29.7cm Behaviour Charts for Children Encourage Good Behaviour

PureSphere£5.801 rev

6mo ago

Reward Jar with 30 Stars Magnetic Reward Jar for Good Behaviour Wooden Rewards Chart with Stickers Motivate Good Behavior Incentive Jars for Students for Daily Routine Chores Bedtime & Class

Maobeez£7.990 rev

8mo ago

What buyers say about reward chart

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“Good quality, and a nice large bumper pack”

Value For Money13%

“Great value for money”

Magnetic Strength/Adsorption9%

“Magnet is strong”

Ease Of Use8%

“Easy to use”

Color8%

“Lovely bright colours”

Fun/Entertainment Experience7%

“fun and colourful, so great for kids”

Size-Overall4%

“Good size”

Adhesion/Stickiness4%

“stick well to the board”

Advertised Vs Actual Product2%

“Just as described”

Design-Overall2%

“Its colourful design”

What buyers complain about

Magnetic Strength/Adsorption24%

“Magnet doesnt work”

Value For Money10%

“At £7.99 they are a bit expensive”

Adhesion/Stickiness7%

“not enough stickers and these cant be peeled off and reused”

Size-Overall6%

“It's actually bigger”

Paper Quality5%

“the paper is coming off”

Strength4%

“The book as it is is quite weighty so I have not stuck up the whole pad with the supplied magnet as it felt a bit flimsy”

Quality-Overall3%

“Bad quality”

Defective Material/Parts3%

“Item was damaged”

Print Quality2%

“I was really disappointed that this literally looks like something I could print out”

Recycle/Reuse2%

“It's not laminated or otherwise reusable in any way”

Top return reasons

Size-Overall25%

Magnetic Strength/Adsorption23%

Quality-Overall7%

Defective Material/Parts6%

Compatibility-Overall5%

Adhesion/Stickiness5%

Functionality-Overall5%

Mechanism Issues4%

Value For Money4%

Advertised Vs Actual Product3%

Common questions

Is reward chart profitable to sell on Amazon United Kingdom?: The niche generates £232K/yr across 42 tracked products. 0 of 11 products launched in the last 360 days are still selling. 90-day search growth is -7.9%. Flapen's verdict: Worth a look (56/100).
How competitive is the reward chart niche?: 27 brands and 46 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 62% of demand.
What do buyers complain about in reward chart?: Top complaints mined from reviews: Magnetic Strength/Adsorption, Value For Money, Adhesion/Stickiness. The return rate is 0.3%.
When does demand for reward chart peak?: Demand peaks in Jan–Sep; the busiest month runs 2.3× the quietest.
What does it cost to enter the reward chart niche?: Listings span £2.02–£24.29; the average listing price is £8.62 (sweet spot $15–$100). The average incumbent carries 424 reviews — the moat a new listing must climb.