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Remote Control Forklift

Fail

Shoppers spend only $54K a year here, so Remote Control Forklift is a Fail.

Flapen Score
46
46 / 100
Top 41% of 1,773 Toys & Games niches · +2 vs the category median of 44
Market size
£54K/yr55K searches / yr
90-day growth
-14.6%search demand this quarter
Competition
60%top-5 click share · 17 brands · 57 sellers

Flapen Score

Remote Control Forklift against its category

The dotted line is the Toys & Games average. Past it, Remote Control Forklift is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Remote Control Forklift market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Remote Control Forklift 55K times last year and spent an estimated £54K. The top 5 brands take 75% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

2.9% of searches ended in a purchase last week.

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £54K a year.

Searches, last 12 months
55K
Growth, 90 days vs prior 90
-14.6%
Conversion, latest week
2.9%
Market size, estimated
£54Ka year
Top search term
remote control forklift16K searches a year

02 · Price

A sale here is worth £33.91.

Listings sell for £33.91 on average, from £5.68 to £274.95. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £33.91 that is £0 to £3K a year per listing.

Average price
£33.91inside the $15 to $100 sweet spot
Price range
£5.68–£274.95
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 6.6% of listings are out of stock. The average listing ranks #474 within Hobbies. It carries 262 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
95%
Out of stock, average day
6.6%
Average rank
#474in Hobbies
Average rating
4.25 starsAmazon United Kingdom average 4.36 stars
Average reviews
262per listing
Listings tracked
21

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Remote Control Forklift products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£11K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

Brands

17 rising

Sellers

57

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

60%

Top 20: 99%

Open market

18%

  • Mostop32%
  • CMJ RC Cars18%
  • YESHIN9%
  • SIKU9%
  • Atoz7%
  • DUKUSEEK6%

Demand

Remote Control Forklift search demand

Weekly searches over the year, seasonality beneath. Pick a range.

800600Spike '26FebMarAprMayJunJul

No pronounced peak months · busiest ÷ quietest = 1.3× · 6 of 12 months tracked

Search terms

Top Remote Control Forklift search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • remote control forklift16K/yr
  • forklift8K/yr
  • forklift toy12K/yr
  • rc forklift11K/yr
  • forklift truck3K/yr
  • remote control forklift truck3K/yr

Reviews and returns

What reviews say buyers love and hate about Remote Control Forklift

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money19%−0.09

Falk truck not good value

The cost is not only financial cost

Accuracy-Overall17%−0.03

It probably lacks precision

Functionality-Overall8%−0.05

however it did not work when I tried to use it. would not charge nor output power

Charging8%−0.06

however it did not work when I tried to use it. would not charge nor output power

Strength8%−0.01

Front forks a little fragile

Love

Fun/Entertainment Experience30%−0.01

alot of fun for all ages

Good fun

It did the guys some fun in their day

Quality-Overall16%+1.88

Spectacular quality

great product

Simply brilliant

Gifting Purpose14%+1.48

Great gift

He has recently been asking for trucks so he's going to be pleased with this gift

Great present

Design-Overall9%+0.81

Impressive model

The build quality is excellent

Good model

Wheel Quality5%−0.10

Quite good fun - differentiated from similar toys on amazon this one steers with the rear wheels like a real forklift rather than skid-steering like a tank which others seem to do

Return

1.6% Return rate 21% Fixable by listing

Defective Material/Parts20%█▂▁▆▁▆
Size-Overall18%▁▄▅▁█▁
Functionality-Overall16%▁▇▅█▅▄

however it did not work when I tried to use it. would not charge nor output power

Touch/Button Controls6%▁▄▅▁█▁

Buttons are a bit fiddly for adults

Battery Inclusion5%▁▁█▁▁▆

FAQ

Common Remote Control Forklift questions

Answered from the same tracked data.