Red Costume
FailDemand is soft, at -52.4% this quarter, so Red Costume is a Fail.
- Flapen Score
- 40 / 100Ranks 1,079 of 1,773 Toys & Games niches · −4 vs the category median of 4440
- Market size
- £4K/yr24K searches / yr
- 90-day growth
- -52.4%search demand this quarter
- Competition
- 54%top-5 click share · 18 brands · 44 sellers
Flapen Score
Red Costume against its category
The dotted line is the Toys & Games average. Past it, Red Costume is stronger. Inside it, weaker.
Market
The Red Costume market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Red Costume 24K times last year and spent an estimated £4K. The top 5 brands take 64% of clicks. Demand peaks in Mar–Oct–Nov. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -52.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £4K a year.
- Searches, last 12 months
- 24K
- Growth, 90 days vs prior 90
- -52.4%
- Conversion, latest week
- 1.2%
- Market size, estimated
- £4Ka year
- Peak month
- October40.8× the quietest month
- Top search term
- red costume10K searches a year
02 · Price
A sale here is worth £14.88.
Listings sell for £14.88 on average, from £4.77 to £43.33. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £14.88 that is £0 to £1K a year per listing.
- Average price
- £14.88under the $15 to $100 sweet spot
- Price range
- £4.77–£43.33
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 4.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
56% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 24.4% of listings are out of stock. The average listing ranks #2,308 within Fancy Dress. It carries 238 reviews at 4.14 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 56%
- Prime listings
- 81%
- Out of stock, average day
- 24.4%
- Average rank
- #2,308in Fancy Dress
- Average rating
- 4.14 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 238per listing
- Listings tracked
- 27
04 · Newcomers
0 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Red Costume products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 29, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Smiffys Scouser Tracksuit Red & White with Jacket & Trousers 1980s Fancy Dress 1980s Dress Up Costumes
- Price
- £12.94
- Rating
- 4.1/5
- Reviews
- 565
- Age
- 10y ago

cutecool Halloween Pyjamas Jumpsuit Costume Onesie Pajamas Unisex Animal One-piece Costume Homewear Sleepwear Party (UK Alpha L Regular Regular Red Teletubbies)
- Price
- £10.41
- Rating
- 3.9/5
- Reviews
- 335
- Age
- 2y ago

Disney Descendants Red Classic Dress Up by Disguise Official License Fancy Dress Costume for Girls Features Red Long Sleeve Onesie with Skirt Detail Size M (7-8 Years)
- Price
- £16.73
- Rating
- 4.5/5
- Reviews
- 183
- Age
- 2y ago

Disney Disguise Descendants Red Costume for Girls Perfect for Descendants Fans Bold Red Longsleeve Onesie with Stylish Skirt Detail and Mesh Sleeves 4-6 years
- Price
- £15.32
- Rating
- 4.5/5
- Reviews
- 183
- Age
- 2y ago

TOYTOPIE Rise Of Red Costume for Girls Red Hero Costume Set with Long Sleeve Jumpsuit Wig and Gloves Kids Halloween Fancy Dress Up for Girls 510 Years School Play and Role Play Outfit
- Price
- £14.92
- Rating
- 3.8/5
- Reviews
- 15
- Age
- 1y ago
Trending
estimated 90-day click momentum
Vervora Red Hoodie with Yellow Letter A Chipmunk Fancy Dress Costume Cotton Blend Hooded Sweatshirt for Halloween Cosplay 90s Party Outfit & Themed Events (L)
- Price
- £8.96
- Rating
- 3.0/5
- Reviews
- 3
- Age
- 6mo ago

Smiffys Scouser Tracksuit Red & White with Jacket & Trousers 1980s Fancy Dress 1980s Dress Up Costumes
- Price
- £12.94
- Rating
- 4.1/5
- Reviews
- 565
- Age
- 10y ago

Womens Onesies Adults Adult Onesies Pajamas Jumpsuit Costume Women Men Onesie Pajamas Unisex Animal One piece Costume Homewear Sleepwear Party Christmas Red
- Price
- £10.60
- Rating
- 4.2/5
- Reviews
- 5
- Age
- 8mo ago

Yolev Womens Tulle Tutu Skirt Vintage 1950s Tulle Bubble Dance Skirt Prom Skirt Elastic 3 Layer for Halloween Christmas Party Costume (Red)
- Price
- £4.94
- Rating
- 4.1/5
- Reviews
- 651
- Age
- 4y ago

Womens The Rise of Red Costumes Red Leather Coat Pants Outfit Halloween Party Princess Red Costume S
- Price
- £43.33
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago
Newest
by launch date
Vervora Red Hoodie with Yellow Letter A Chipmunk Fancy Dress Costume Cotton Blend Hooded Sweatshirt for Halloween Cosplay 90s Party Outfit & Themed Events (L)
- Price
- £8.96
- Rating
- 3.0/5
- Reviews
- 3
- Age
- 6mo ago

Crayon Costume Adult 3Pcs Colorful Crayon Fancy Dress Include Crayon Apron Funny Cone Hat And Striped Socks Unisex World Book Day Costumes Halloween Party Christmas Group Cosplay Outfits (Red)
- Price
- £9.26
- Rating
- 4.5/5
- Reviews
- 50
- Age
- 6mo ago

Womens Onesies Adults Adult Onesies Pajamas Jumpsuit Costume Women Men Onesie Pajamas Unisex Animal One piece Costume Homewear Sleepwear Party Christmas Red
- Price
- £10.60
- Rating
- 4.2/5
- Reviews
- 5
- Age
- 8mo ago

TOLOYE Red of Rise Costume Red of Rise Dress with Crossbody Bag Wig and Gloves Halloween Costumes for Kids Fancy Dress for Carnival Cosplay Party Halloween Girls Gift (Red 120)
- Price
- £19.41
- Rating
- 2.5/5
- Reviews
- 3
- Age
- 10mo ago

TOLOYE Red of Rise Costume Red of Rise Dress with Crossbody Bag Wig and Gloves Halloween Costumes for Kids Fancy Dress for Carnival Cosplay Party Halloween Girls Gift (Red 130)
- Price
- £18.04
- Rating
- 2.5/5
- Reviews
- 3
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 rising
Sellers
44
Est. top-5 brand share
64%
Top 20: 100%
Est. top-5 click share
54%
Top 20: 92%
Open market
29%
- Disguise21%
- Smiffys17%
- cutecool11%
- MYQYwin8%
- TOYTOPIE8%
- Generic7%
Demand
Red Costume search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Oct, Nov · busiest ÷ quietest = 40.8×
Search terms
Top Red Costume search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- red costume10K/yr
- descendants red costume3K/yr
- red costume descendants3K/yr
- rise of red costume2K/yr
- descendants rise of red costume2K/yr
- red descendants costume5K/yr
Reviews and returns
What reviews say buyers love and hate about Red Costume
We read the reviews and the return reasons for every product selling here.
“Size came up small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Red Costume questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









