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Rc Tank

Fail

Buyers convert on only 0.5% of searches, so Rc Tank is a Fail.

Flapen Score
45
45 / 100
Top 44% of 1,773 Toys & Games niches · +1 vs the category median of 44
Market size
£32K/yr107K searches / yr
90-day growth
-11.8%search demand this quarter
Competition
35%top-5 click share · 16 brands · 20 sellers

Flapen Score

Rc Tank against its category

The dotted line is the Toys & Games average. Past it, Rc Tank is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rc Tank market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Rc Tank 107K times last year and spent an estimated £32K. The top 5 brands take 75% of clicks. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

0.5% of searches ended in a purchase last week.

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -11.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.

Searches, last 12 months
107K
Growth, 90 days vs prior 90
-11.8%
Conversion, latest week
0.5%
Market size, estimated
£32Ka year
Peak month
December3.3× the quietest month
Top search term
rc tank52K searches a year

02 · Price

A sale here is worth £65.64.

Listings sell for £65.64 on average, from £16.13 to £252.35. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At £65.64 that is £0 to £7K a year per listing.

Average price
£65.64inside the $15 to $100 sweet spot
Price range
£16.13–£252.35
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
£0–£7K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #116 within Remote & App-Controlled Devices. It carries 101 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
84%
Out of stock, average day
3.3%
Average rank
#116in Remote & App-Controlled Devices
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
101per listing
Listings tracked
43

04 · Newcomers

Amazon counts 0 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Rc Tank products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

£0£968£2K£3K£4K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

16 falling

Sellers

20

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

35%

Top 20: 76%

Open market

20%

  • Supdex29%
  • Mostop16%
  • kaim15%
  • Hitish8%
  • wheelfun6%
  • AoreSpty5%

Demand

Rc Tank search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KPrime Day '25Spike '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 3.3×

Search terms

Top Rc Tank search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rc tank52K/yr
  • remote control tank27K/yr
  • rc tanks for adults10K/yr
  • rc tanks7K/yr
  • remote control tanks for adults6K/yr
  • radio controlled tanks5K/yr

Reviews and returns

What reviews say buyers love and hate about Rc Tank

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall16%−0.08

Bigger than I expected

if you dont check you maybe dissapointed by the size

The tank is bigger than anticipated. looks smaller in pictures so I placed a coffee cup next to it for scale reference

Shooting14%−0.11

Decided not to use gun ammunition as it could prove to be a choking hazard

the big let down is that the balls don't shoot out at all

Doesn't shoot

Durability9%−0.07

I thrashed mine till it broke

Broke after a month

Quality-Overall7%+0.29

Mediocre build quality

Absolute garbage

Charging6%−0.08

Received without charger

did not send charger with it so had to return item

Love

Fun/Entertainment Experience18%+0.95

good fun for me and the grandkids

Good fun

They look fun as a toy

Quality-Overall15%+0.29

Quality of the tank is excellent

A superb model tank, top quality, well made

Excellent product

Value For Money11%+0.93

I saved money

Worth to buy

Excellent value for money

Design-Overall8%+0.66

Excellent Build

nicely detailed

which looks fantastic with its fine detailing

Battery Life8%+0.65

Battery life has been good

The battery for the tank is rechargeable

the batteries last very well

Return

1.8% Return rate 0% Fixable by listing

Functionality-Overall16%▁▅▁▄▄█

Unfortunately now does not work. 6 months

Defective Material/Parts14%▁▁▅█▅▅
Charging12%▁█▁▆▄▁

Received without charger

did not send charger with it so had to return item

Shooting7%▁▁▁▁█▁

Decided not to use gun ammunition as it could prove to be a choking hazard

the big let down is that the balls don't shoot out at all

Doesn't shoot

Durability7%█▁▅▁▁▁

I thrashed mine till it broke

Broke after a month

FAQ

Common Rc Tank questions

Answered from the same tracked data.